New Mitsubishi Graphics Program for the i-MiEV, details on 2012 Lancer SE at 2011 LA Auto Show

Mitsubishi Motors Details New Mitsubishi Graphics Program, All-Wheel Drive Lancer SE AWC, Consumer Test Drives of Mitsubishi i EV at the 2011 Los Angeles Auto Show

Los Angeles, California, November 16, 2011 – Mitsubishi Motors North America, Inc., (MMNA), is set to detail exciting new product offerings and events at the 2011 Los Angeles Auto Show including a new customized graphics program available for the 2012 Mitsubishi i electric vehicle and the 2012 Lancer, an affordably-priced and well-equipped all-wheel drive version of the company’s popular Lancer compact sports sedan, and the opportunity for consumers to jump behind the wheel for a test drive of the all-new 100% electric-powered 2012 Mitsubishi i.

Hot Mitsubishi Graphics for Mitsubishi i Electric Vehicle and Lancer Models
As if the distinctively-shaped 2012 Mitsubishi i electric vehicle and the head-turning Lancer sport sedan weren’t stylish enough, owners of these vehicles will now be able to add their own personalized style to each of these remarkable vehicles, thanks to the new Mitsubishi Graphics program.

Available for the all-new Mitsubishi i in December and the Lancer by the end of 2011, customers can simply log onto Mitsubishicars.com and/or MitsubishiGraphics.com beginning in early December, select their graphic(s), print out the order and take it to their local Mitsubishi dealer to purchase their stylish new graphics package for their eco-friendly Mitsubishi i or sporty Lancer model. The Mitsubishi dealer will then place the order for the graphics package, inform the customer when the artwork for their vehicle arrives and coordinate with the customer for its installation by a professional 3M™ Original Wraps installer.

Crafted from premium high-quality 3M™ Scotchprint® on-demand vinyl graphic film and a clear laminate for additional protection, the new Mitsubishi Graphics are composed of the same material used for premium full-wrap vehicle graphics. Mitsubishi Graphics can be purchased at Mitsubishi dealerships and come with a 3-year/36,000 mile warranty from 3M™.
For more information on the Mitsubishi Graphics program, including product pricing, availability, selection and care, please call 1-877-236-4428 or log on to MitsubishiGraphics.com.

Mitsubishi debuts the 2012 Mitsubishi i-MiEV at the 2010 LA Auto Show [US]

Mitsubishi Motors Corporation's (MMC) North American subsidiary, Mitsubishi Motors North America, Inc., (MMNA) kicked the off the international auto show season with a bang today as the company unveiled its all-new, ultra-eco-friendly and affordable i-MiEV, featured the stylish new 2011 Outlander Sport crossover and announced a new partnership with Fortune 500 companies Best Buy and Eaton Corporation that will help make electric vehicle ownership easier and more attainable to the eco-conscious consumer.

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The production version of the groundbreaking 100% electric-powered i-MiEV debuted at the 2010 Los Angeles Auto Show is sure to be a game-changer in the North American automotive landscape.

The North American i-MiEV, when compared to its Japanese- and European-spec compatriots, features a slightly larger body to provide even more interior comfort for four adults, along with redesigned front and rear bumpers for enhanced protection in the event of a collision. Active Stability Control (ASC), a Tire Pressure Monitoring System (TPMS) and airbags that control deployment force are standard features on the North American i-MiEV.

Mitsubishi MMR25 Concept

Mitsubishi breaks from convention and introduces the MMR25, 2008 Los Angeles Auto Show

While the look is shocking, the multi-terrain, omnidirectional wheels consist of eight independently-controlled motors, allowing for “8 x 4” wheel drive so that the car can be driven forward while pointing in any direction. The MMR25 drives sideways into a corner and points the nose of the car outwards before even reaching the apex of the curve while driving sideways or backwards.

The MMR25 also uses special Oblique Aerodynamics to give the vehicle aero advantages. The center wing acts as a spoiler, actuated by pneumatic and fabricated from Memory Metal Alloy while the front and rear spoilers double as suspension blades which are able to control stiffness and ride height.

MMR25: Jon Hull - Design, surfacing, rendering and animation

Mitsubishi MMR25 Gallery

Evolander unveiled at 2006 Los Angeles Auto Show

Mitsubishi Motors Puts The Spotlight On The All-New 2007 Outlander At The Los Angeles Auto Show

Full Mitsubishi model lineup also on display including the Vishnu Flex-Fuel Lancer Evolution, Evolander and Baja Raider

November 29, 2006 -- CYPRESS, Calif. --
The all-new, second-generation 2007 Outlander is the center of attention at the Mitsubishi Motors booth at the Los Angeles Auto Show November 28 through December 10. The larger 2007 Outlander, in Mitsubishi dealerships now, offers a compelling blend of driven-to-thrill dynamics, bold styling, five- or seven-passenger versatility, plus numerous user-technology firsts for the compact SUV segment. Sharing the spotlight is a corn-fed Lancer Evolution, a performance driven Evolander and the newly crowned champion Baja Raider.

Adding to this year's line-up, the mid-size Galant Ralliart is a bold challenger to the sport sedan establishment and features freshened styling and refined driving dynamics for 2007. Both the Galant and the Endeavor sport-utility vehicle bolster their segment-leading safety performance with new standard safety technology.

Celebrating its 25th anniversary year in the United States, Mitsubishi is focused on offering vehicles that deliver the essence of the brand with standout design, performance that's well-rounded but with a definite edge, advanced yet usable technology and proven quality. In addition, Mitsubishi continues to back its vehicles with one of the best warranties in the industry.

2007 Outlander: More Sport, More Utility

The all-new 2007 Mitsubishi Outlander models are powered exclusively by a new 3.0-liter 220-hp aluminum MIVEC V-6 engine teamed to a six-speed Sportronic(R) automatic transmission (with magnesium steering wheel paddle shifters in XLS models). The Outlander will be the first PZEV-certified V-6 SUV offered in the U.S.

The 2007 Outlander is based on a new performance-engineered global platform that will also form the foundation of the next-generation Mitsubishi Lancer and Lancer Evolution models. The Outlander also previews new design language for Mitsubishi and strongly hints at the performance potential of this new platform.

Each of the three trim lines offered for the 2007 Outlander - the value-minded ES, the well equipped LS and the sport/luxury XLS - come standard with front-wheel drive and Active Skid and Traction Control (ASTC). The LS and XLS models are available with an optional electronically controlled 4-wheel drive system - All-Wheel Control (AWC). Mitsubishi's All-Wheel Control philosophy for Outlander combines sophisticated electronically controlled 4-wheel drive with ASTC and a tuned 4-wheel independent suspension, plus an aluminum roof that lowers the center of gravity for better handling response. On Outlander XLS models, standard 18-in. aluminum-alloy wheels further underscore this model's fun-to-drive credentials.

Outlander's sporty interior features deeply contoured front bucket seats and a unique odor-defeating head liner. The versatile second row seat combines independently reclining 60/40 split fold-and-tumble seat backs and 60/40 seat cushions that offer a 3.15-in. slide range. Overall cargo volume behind the front seats measures 72.6 cu in. On XLS models, the standard underfloor-stowable compact third row seat folds flat into the floor when not needed. When lowered, the flap-fold tailgate can also serve as a seat for outdoor activities, with a capacity of 440 lbs. ft.

Standard safety features for all Outlander models include an advanced dual front air bag supplemental restraint system (SRS) with occupant sensors, standard front seat-mounted side-impact air bags and side curtain air bags (front and second row), plus energy-absorbing head protection interior pillars, an anti-lock braking system (ABS) with electronic brake-force distribution (EBD), and a tire pressure monitoring system.

Outlander offers user technology formerly seen only in luxury-brand SUVs. The standard FAST (Freehand Advanced Security Transmitter) Key entry system on Outlander XLS allows passive vehicle unlocking and engine start/stop by carrying the remote control.

High-tech options for Outlander include a hard disc drive (HDD) 30-gigabyte navigation system with music server; a 650-watt Rockford-Fosgate(R) Premium Audio system with digital signal processing; SIRIUS(R) Satellite Radio with six month pre-paid subscription; hands-free calling through Bluetooth(R) wireless technology, and a DVD rear seat entertainment system with a nine-inch wide-format LCD screen.

Vishnu Flex-Fuel Lancer Evolution

The Vishnu Flex-Fuel Lancer Evolution began life as a premium-unleaded-burning high performance Mitsubishi Lancer Evolution MR sedan. Shiv Pathak of Vishnu Performance Systems sought to explore the power-making potential of E85 fuel, and what could be done, with minimal hardware modifications, to increase the output of the Lancer Evolution's turbocharged 4G63 engine. Ethanol fuel contains less potential energy than an equivalent quantity of gasoline, but with a turbocharged vehicle like Lancer Evolution, this did not need to be a disadvantage.

Vishnu tuning modified the fuel system with a higher volume fuel pump and larger injectors to deliver the additional quantity of ethanol fuel that this engine requires. Because of the chemical differences between the two fuels, the turbocharged, four-cylinder engine requires about 30% more ethanol fuel at a given power level than it does on gasoline. A considerable amount of detailed work went into reprogramming of the engine's ECU, revising the fuel and spark timing maps to operate efficiently with E85 fuel. A toggle switch allows the vehicle to select between either ethanol or gasoline. Dynamometer testing indicates that output on E85 (100 octane) is 420 horsepower and output on premium unleaded (91 octane) is 390 horsepower.

The detonation resistance of E85 ethanol fuel allows the engine to utilize more aggressive spark and fuel curves to create additional power with lower cylinder temperatures. As the Vishnu Flex-Fuel Evolution continues its development, higher power levels will certainly be achieved as the ethanol fuel is ideal for very high boost levels.


EVOLander

Mitsubishi Motors North America, Inc. (MMNA) addresses the tuner market by presenting an exciting new Evolander concept vehicle, the off-road race-ready Baja Raider truck, the Feast Audio “i” minicar, the LOUD-lander by Rockford Fosgate and several new Special Edition models at the 2006 Specialty Equipment Market Association (SEMA) Show.

“The Evolander builds upon the reputation that the Lancer Evolution sedan has built among tuners and car enthusiasts. Like the Evo, the Evolander boasts a forced induction engine, electronic all-wheel drive, and a tuned suspension that deliver on its Evo-ness,” said Dan Sims, managing director of Mitsubishi Research and Design America. “A vehicle like Evolander, which blends Evolution-style design cues and sport SUV themes, might help inspire tuners to apply their wares to the compact SUV segment.”
Evolander

Headlining the marquee of Mitsubishi’s SEMA display is the Evolander concept. This unique vehicle, created by the Mitsubishi Research and Design of America (MRDA) team in Cypress, California started life as a 2007 Outlander, which is an all-new addition to Mitsubishi’s line-up that goes on sale in November. The creative minds at MRDA sought to infuse the Evolander concept with performance elements and design cues inspired by Mitsubishi’s omnipotent, race-ready, super-sedan, the Lancer Evolution. An exploratory concept, the Evolander represents the design and engineering possibilities of what could be an Outlander Ralliart production model in the future.

For the Evolander, the output of the Outlander’s 3.0-liter V6 engine (normally rated at 220 hp) swells to 300 hp with the help of an ATI/Roadrace Engineering Procharger system that uses a centrifugal compressor to produce 6 psi of boost. The increased power is fed through a 6-speed automatic transmission that is actuated by the same magnesium-alloy paddle shifters that will be equipped on the next generation performance model. The Evolander puts power to pavement using Mitsubishi’s newest electronically-controlled AWD system offering exceptional, rally-car like roadholding in an SUV. The list of Evolander’s dynamic enhancements also includes a Roadrace Engineering/Muellerized coilover suspension system that enhances handling to help dice corners with precision and exceptional control. The Evolander rides on lightweight 20-inch OZ wheels wrapped in high performance Yokohama Advan ST performance rubber. Brembo’s new 6-piston monobloc-style brakes squeeze massive cross-drilled front rotors, and a set of cross-drilled rear rotors were added to help bring the vehicle to a swift, safe sudden halt.

The Evolander’s exterior design follows along an “urban performance” theme, and shares several characteristics with the Lancer Evolution sedan. The Evolander’s fascia design mimics that of the Evolution vehicles with its cavernous cooling and brake duct intakes and an aggressively vented hood. The Lancer Evolution also lends its iconic, rally-inspired, box flares to the Evolander, increasing the width of the vehicle at the fenders by 28 mm. The Evolander also features a more aggressive aerodynamic treatment, with lowered side sills, fender vents, a rear diffuser and a Ralliart rear spoiler that add a “sporty urban” look to the SUV.

The Evolander’s stylish interior fuses sporting elements of Evolution with the technology features found on Outlander. Recaro Sport form fitting, reclining racing seats cradle and support driver and passenger helping improve a driver’s seating position and vehicle control during aggressive driving. The interior still maintains full use of the 2007 Outlander’s new 30 GB hard-drive navigation system (with 1200 song music storage capability), as well as the rear DVD entertainment system, and the eardrum-rattling Rockford Fosgate 650 watt audio system.

Baja Raider

The Mitsubishi Motors display at the 2006 SEMA Show also features the Baja Raider, a competition version of the Raider truck campaigned by DXR (Desert Xtreme Racing). The Baja Raider will compete in the SCORE Stock Mini category at the Baja 1000 (November 16th), which closely regulates the modifications that can be made to this relatively showroom-stock class of off-road race truck. For the Stock Mini class, rules require that vehicle’s V6 drivetrains remain mostly factory specification while various other chassis modifications are permitted to the truck such as suspension and safety enhancements. Consistent with the class rules, the Baja Raider sports a rugged 3.7-liter V6 under the hood; the engine receives basic induction and exhaust enhancements to improve response. The Baja Raider’s transmission and 4WD system relies on the same durable hardware found on a showroom Raider.

The suspension revisions will allow the Baja Raider to maintain a swift pace over the harsh terrain of the Baja peninsula. The front suspension’s travel is maximized and dampened with the help of King Customs 2.5-inch coilover racing shocks and triple bypass racing shocks to help control wheel travel over the harshest terrain. At the rear of the Baja Raider, the truck’s solid rear axle is supported by King custom 3” triple-valved race shocks, Deaver racing leaf springs and Mastercraft limit straps.

A tireless attention to detail is evident in the Stock Mini class Baja Raider which is the result of about 1200+ man-hours of preparation. Tireless also describes the behind-the-wheel iron-man effort we can expect to see from DXR’s Dan Fresh who will drive the entire length of the Baja 1000 course without a co-driver. With 10 years of competition under his belt, Fresh is no stranger to the rigors of desert racing and has enjoyed several class championships as well as previous success in the Baja 1000. “The Baja 1000 is about as grueling a challenge as off-road racing can offer,” said Fresh. “That desert certainly tests equipment, it is also a contest of skill, preparation, determination and guile. There are no easy victories in the Baja, and we feel can be very competitive with the Baja Raider.”

LOUD-lander by Rockford Fosgate

Simply put, LOUD-lander is the world’s loudest Outlander. Harnessing 2700 watts of total system power through 18 speakers, LOUD-lander practically weaponizes a vehicle’s “sound system.” Rumor has it that at full song the LOUD-lander’s sonic fury is capable of loosening dental fillings and deforming contact lenses. This epic audio system relies on five amplifiers (two 450 watt units and three 600 watt units) to power twelve Rockford Fosgate Punch P162S 6 ¾ inch speakers and six Rockford Fosgate Punch P215S4 15” sub woofers. Both the speakers and the subwoofers are constructed using a molded polypropylene cone mated to a stamped steel frame for improved durability, deep, consistent bass and high performance. The LOUD-lander’s awesome power is enhanced with a Rockford Fosgate 3Sixty.2 Interactive Signal Processor that helps provide outstanding clarity and sound definition for this Herculean compact SUV audio system.