2008 Mitsubishi Full Line Overview
October 30, 2007 -- Cypress, Calif. --
Mitsubishi Motors North America (MMNA) enters the 2008 model year with a fortified product portfolio and buoyed by rising retail sales through 2007. The company has introduced six new or redesigned models over the last two years, most recently the all-new Lancer in spring 2007, and before that the Outlander crossover SUV and the Eclipse Spyder. Mitsubishi will show more new models at the upcoming major auto shows.
All-New Lancer
Mitsubishi last spring introduced the all-new, 2008 Lancer compact sedan, delivering sporty dynamics, "class-up" value, advanced safety and available cutting-edge user-technology in an aggressively styled package. For the fall, the 2008 mid-line Lancer ES model gains an optional new Technology and Appearance Package, bundling a number of user technology features from the GTS model with a rear trunk lip spoiler, chrome exhaust tip and chrome beltline accents.
The 2008 Lancer is based on a performance-engineered global platform that also forms the foundation of the Outlander SUV and will underpin the upcoming next-generation Lancer Evolution model. A "shark-nosed" front end inspired by jet fighter air intakes, a distinct wedge-like profile and crisp, taut lines highlight the Lancer's exciting new design.
The 2008 Lancer is available as the value-minded DE, the well-equipped ES and the sport-tuned GTS. All models are powered by a new 2.0-liter 152 hp aluminum DOHC MIVEC 4-cylinder engine (143 hp PZEV in Calif.) teamed to a 5-speed manual transmission.
The Lancer offers an optional continuously variable transmission (CVT), that, in the GTS model, exclusively features a 6-step Sportronic® mode using magnesium steering wheel paddle shifters. The GTS features sport-tuned suspension, 18-in. alloy wheels and larger 4-wheel disc brakes, plus front and side air dams, fog lights, a rear spoiler and a chrome tailpipe tip.
Standard safety features for all Lancer models include an advanced dual front air bag supplemental restraint system (SRS) with occupant sensors, standard front seat-mounted side-impact air bags and side curtain air bags, a driver's knee air bag, plus a tire pressure monitor system. The ES and GTS models add a standard anti-lock braking system (ABS) with electronic brake-force distribution (EBD), which is available for the DE.
All Lancer models for 2008 come pre-wired for SIRIUS® Satellite Radio, which is included with the 650-Watt (max.), Rockford-Fosgate® Premium Audio system available for the ES and GTS models. Other high-tech options for the ES and GTS include a 30-gigabyte hard drive navigation system with digital music server and the FAST Key (Freehand Advanced Security Transmitter) entry system. A Bluetooth® wireless technology cell phone interface system with voice recognition for hands-free calling is standard for the GTS and available for the ES.
Next-Generation Lancer Evolution
Mitsubishi is introducing the 2008 Lancer Evolution, the newest and most sophisticated version of the legendary high-performance model series that began 16 years ago. The newest Evolution debuted at the 2007 Tokyo Motor Show and enters the United States later this fall. While remaining true to the core values that have made the Lancer Evolution synonymous with thrilling performance, the next-generation model offers all-around capability and user technology that distinguish the world's best performance models.
The strikingly styled 2008 Lancer Evolution showcases new performance and handling technology, including an all-new 295-hp (est.) 2.0-liter turbocharged/intercooled engine and the Super-All Wheel Control (S-AWC) dynamic handling system. S-AWC offers an extraordinary level of control at each wheel, going well beyond the capabilities of other all-wheel drive systems.
The S-AWC system regulates drive torque at each wheel by controlling a network of dynamic handling technologies, including: Active Center Differential (ACD) 4-wheel drive, Active Yaw Control (AYC) rear differential, Active Stability Control (ASC), and Sport ABS brakes. Integration of ASC is new for all markets.
The new Lancer Evolution looks the part of a street-wise sports machine with its unique front end, aggressively sloping hood with integral air scoop and engine heat outlets, boxed fenders and 18-inch wheels. The basic all-new Lancer platform - already stiffer than the previous-generation Lancer Evolution IX - is further reinforced for the 2008 Lancer Evolution. In addition, the roof, hood, front fenders and both the front and rear bumper beams are aluminum. The battery and windshield washer fluid tank are mounted in the trunk area for better weight distribution.
Two Lancer Evolution models will be offered in the U.S. market for 2008: the GSR with a new 5-speed manual transmission and the Lancer Evolution MR with a new 6-speed Twin-Clutch Sportronic Shift Transmission (TC-SST), a new-generation automated manual transmission. The MR model is also equipped exclusively with Bilstein shock absorbers and Eibach springs, two-piece brake rotors for better heat dissipation, BBS forged-alloy wheels, HID headlamps and additional interior features.
Outlander ES 2.4 Debuts
*2007 Mitsubishi Outlander 3.0L XLS shown
Mitsubishi introduced the next-generation Outlander crossover SUV for model year 2007 and for 2008 is adding a new 4-cylinder ES model. Available with 2WD or three-mode 4WD, the Outlander ES is powered by a new 2.4-liter DOHC MIVEC engine teamed with a Sportronic® continuously variable transmission (CVT). All Outlander models come standard with front-wheel drive and Active Stability Control (ASC) with electronic traction control (TCL).
The Outlander blends sporty dynamics, bold styling, five- or seven-passenger versatility, plus advanced user technology and onboard entertainment options. An aluminum roof lowers the center of gravity for better handling response. The segment's only flap-fold tailgate helps make loading cargo easier and can also serve as a tailgate seat that supports up to 440 lbs.
The 2008 Outlander LS and XLS models continue with a standard 220-hp 3.0-liter MIVEC V-6 (213 hp for PZEV-certified model) and 6-speed Sportronic automatic transmission, with the XLS featuring magnesium steering wheel paddle shifters. The Outlander was the first PZEV V-6 SUV offered in the U.S. On Outlander XLS models, 18-in. aluminum-alloy wheels are standard.
All Outlander models gain redesigned interior door panels with cloth inserts for 2008, with new chrome inner door handles for XLS. On LS models, the FAST Key entry system is now standard. An MP3/auxiliary input jack is newly standard for LS and XLS models, and all 4WD models get heated exterior mirrors.
Standard Outlander safety features include an advanced dual front air bag supplemental restraint system (SRS) with occupant sensors, standard front seat-mounted side-impact air bags and side curtain air bags (front and second row), plus energy-absorbing head protection interior pillars, an anti-lock braking system (ABS) with electronic brake-force distribution (EBD), and a Tire Pressure Monitoring System (TPMS).
High-tech Outlander options include a HDD 30-gigabyte navigation system with music server; a 650-watt (max.) Rockford-Fosgate Premium Audio system and SIRIUS satellite radio with 6-month pre-paid subscription; hands-free calling through Bluetooth wireless technology, and an accessory DVD rear seat entertainment system with 9-inch LCD screen.
Eclipse Coupe and Spyder Are "Attainable Exotics"
The Mitsubishi Eclipse Coupe combines thrilling design and performance with outstanding value in the sport coupe segment. New for 2008, limited-production Special Edition models will be available with either the V-6 or 4-cylinder engine. The SE models combine an exclusive aerodynamic body package, a unique exterior graphic treatment and interior enhancements.
The Eclipse GT models gain standard 18-inch alloy wheels for 2008, and the optional SE Package for the GT now includes Active Stability Control (ASC). SIRIUS Satellite Radio is now included with the available 650-watt (max.) Rockford-Fosgate Premium Audio system (standard in Spyder models), with a 6-month pre-paid subscription.
Eclipse is offered as the GS and the high-performance GT. The GS model's 162-hp 2.4-liter 4-cylinder engine is teamed with a 5-speed manual transmission or an optional 4-speed automatic. The GT's 3.8-liter MIVEC V-6 produces 263 horsepower and 260 lb.-ft. of peak torque (260 hp and 258 lb.-ft. in Spyder due to a different exhaust system) and is teamed with a standard 6-speed manual transmission or optional 5-speed automatic. Both Eclipse automatic transmissions feature Sportronic shifters to allow manual gearshift control.
Four-wheel disc brakes are standard on all models, with anti-lock brakes (ABS) and electronic brake-force distribution (EBD), plus larger, ventilated rear discs on the GT. All Eclipse models for 2008 gain a standard Tire Pressure Monitoring System (TPMS).
Eclipse combines exotic-looking interior design with comfort and safety, including standard advanced dual-stage front air bags, seat-mounted side air bags and front seat curtain side air bags. In the coupe, the 50:50 split-folding rear seatbacks provide cargo versatility.
The Mitsubishi Eclipse Spyder is equipped with a high-tech convertible top and additional feature content over the coupe models. The automatic cloth top folds completely out of sight under a flush-fitting powered tonneau cover in about 19 seconds. Its multi-layer construction with full headliner and glass rear window for the quiet, snug interior feeling of a coupe when it is raised.
Galant Ralliart Challenges Premium Sport Sedans
The Mitsubishi Galant Ralliart spearheads the Galant mid-size sedan line, which for 2008 also includes the 4-cylinder DE and ES models. The GTS model is discontinued.
The Galant achieved 5-star ratings in the National Highway Traffic Safety Administration (NHTSA) offset frontal and side impact crash tests. The Insurance Institute for Highway Safety (IIHS) awarded Galant its highest ranking (Good) in its frontal offset and side impact crash tests.
Galant Ralliart is powered by a 258-hp 3.8-liter MIVEC V-6 engine and equipped with a 5-speed automatic transmission with Sportronic, plus Ralliart-tuned sport suspension, 18-inch alloy wheels and exclusive exterior styling.
The Galant DE and ES models are powered by a 160-hp 2.4-liter MIVEC 4-cylinder engine teamed to a four-speed automatic transmission with Sportronic.
In the Galant Ralliart, standard luxury amenities include perforated leather-trimmed seating surfaces, heated front seats, automatic climate control system, power glass sunroof and an auto- dimming rear view mirror with Homelink transmitter. The standard Rockford Acoustic Design™ premium audio system includes SIRIUS Satellite Radio with a 6-month pre-paid subscription. The Galant Ralliart offers one factory option, a DVD navigation system.
Mitsubishi Endeavor Crossover SUV Gets Highest Safety Ratings
The Mitsubishi Endeavor is a crossover-type mid-size SUV that combines car-like driving dynamics with impressive comfort, safety, room and versatility. Powered by a 225-hp 3.8-liter V-6 engine teamed to a standard 4-speed automatic transmission with Sportronic mode, Endeavor is available with front-wheel drive or full-time all-wheel drive.
New for 2008, front-wheel drive Endeavor models gain the Active Stability and Traction Control (ASTC) system, which was already standard on the all-wheel drive models. Also for 2008, SIRIUS Satellite Radio, with 6-month pre-paid service, is included with the Endeavor SE, which also offers a luxurious new two-tone leather seating option.
Endeavor is available as the well-equipped LS model and the luxurious SE, which features standard leather seating surfaces, heated front seats, a power driver's seat, and a 360-watt Rockford Acoustic Design Premium Audio System with 6-disc in-dash CD changer and steering wheel audio controls. The SE offers an optional Sunroof Package and Navigation Package.
Endeavor achieved 5-star ratings for frontal (driver) and side impact (front and rear seat) NHTSA crash tests. The IIHS awarded Endeavor its highest ranking (Good) in its frontal offset crash test.
All Endeavor models come equipped with an advanced dual front air bag supplemental restraint system (SRS) with occupant sensors; standard front seat-mounted side-impact air bags and rollover-sensing side curtain air bags; an anti-lock braking system (ABS) with electronic brake-force distribution (EBD), and a Tire Pressure Monitoring System (TPMS).
The Eclipse, Eclipse Spyder, Galant and Endeavor models are all built in the Mitsubishi manufacturing plant in Normal, Ill., one of the industry's most flexible assembly plants.
Raider
The Mitsubishi Raider midsize pickup truck continues as a 2007 model. Available in both an extended and double cab, the Raider continues to offer versatility and capability for active lifestyles. Details for the 2008 Raider model line will be revealed in early 2008.
Industry-First HOV Guidance
The navigation system available for Lancer, Outlander, Galant and Endeavor models will feature Diamond Lane Guidance, an industry-first development that gives the driver to have HOV (high-occupancy vehicle) lane information included with directions. Using HOV lanes, where permissible and accessible, can help reduce driving times. The navigation system with music server and the RSE can be added to the ES and LS models as an accessory.
