[translated from Japanese press release]
Significantly improved compact car "Mirage"
Redesigned front and rear design, strengthened preventive safety equipment, corresponding to Support Car S Wide
April 16, 2020
Mitsubishi Motors Corporation (Headquarters: Minato-ku, Tokyo, Representative CEO: Takao Kato, Mitsubishi Motors) will redesign the front and rear of the compact car "Mirage" and strengthen preventive safety equipment. We will make major improvements and will start sales at affiliated companies nationwide from Thursday, April 16th. The manufacturer's suggested retail price is 1,432,200 to 1,569,700 yen (10% consumption tax included).
1. Features of change
(1) New front and rear design
Sharp and powerful design by adopting Mitsubishi's front design concept "Dynamic Shield", and LED rear combination lamp and vertical reflector on the rear create a wide and stable feeling.
(2) Strengthening preventive safety equipment
Collision avoidance system system [FCM * 1 In addition to enhancements, lane departure warning system [LDW * 2 ] an automatic high beam [AHB * 3 by adopting, Sapoka S Wide * 4 corresponds to
2. Major changes
(1) Exterior
Mitsubishi's front design concept "Dynamic Shield" is adopted for the front face. Sharpness and strength have been enhanced by constructing the protective shape of the bumper that wraps from the body side toward the center and the front grill part with horizontal and vertical basic square lines. In addition, a fog lamp is placed on the bumper side to create a wide and stable front design.
The headlights have a continuous design that spreads from the front grille to the left and right, and the LED daytime running lamp [DRL * 5 ] is adopted to improve daytime visibility (“G” grade). Standard equipment).
The rear design uses a surface-emitting LED combination lamp that shines uniformly in an L shape and a vertical reflector located at the corner of the rear bumper to create a wide and stable feel.
We adopted a sporty new design of 15-inch aluminum wheels.
Two new body colors are available: white diamond (paid color * 6 ), which has both strong brilliance and shade, and sand yellow metallic (paid color * 7 ), which is popular with "eK Cloth", for a total of eight colors.
(2) Interior
The power window switch panel and the newly designed meter panel have a sporty carbon tone to improve the texture. In addition, the armrests of the front door are made of a soft fabric to create a high quality feel.
The seat fabric, which has a sporty geometric pattern and accent colors, is used to create an active and playful design. The seat color is sporty black for the "G" grade and light gray for a bright impression for the "M" grade.
(3) Functional equipment
The collision damage reduction brake system [FCM] improves safety by adding a pedestrian detection function and expanding the operating speed for vehicles in front from approximately 5 to 30 km / h to approximately 5 to 80 km / h. It was
Equipped with a lane departure warning system [LDW] that alerts you when you are about to deviate from the lane and an automatic high beam [AHB] that automatically switches between high beam and low beam to improve night visibility. Supporting safer and safer driving, it has also become a support car S-wide.
The OFF position is abolished from the headlight switch to prevent forgetting to put on the headlight.
By adopting a new raindrop-sensitive auto wiper that automatically switches the wiper operation speed according to the amount of rain, it contributes to safe driving on rainy days.
The use of cruise control has improved convenience on highways (standard on "G" grade).
* 1 FCM: Forward Collision Mitigation system
* 2 LDW: Lane Departure Warning
* 3 AHB: Automatic High Beam
* 4 A support car (safety support car) is a vehicle equipped with advanced technology that supports safe driving. This is a new automobile safety concept recommended by the national government as part of measures to prevent traffic accidents and reduce damage by all drivers, including elderly drivers. It is classified into "Support Car" and "Support Car S (Basic, Basic +, Wide)" according to the installed functions.
* 5 DRL: Daytime Running Lamps
* 6 Paid color 55,000 yen (10% consumption tax included)
* 7 Paid color 33,000 yen (10% consumption tax included)
3. Manufacturer's suggested retail price
(10% consumption tax included, recycling fee, insurance fee, tax excluding consumption tax, expenses related to registration, etc. are not included)
Showing posts with label Japan. Show all posts
Showing posts with label Japan. Show all posts
Tuesday, April 21, 2020
Friday, May 10, 2013
Mitsubishi Outlander receives the JNCAP 5 star award [JP]
Mitsubishi Motors' Outlander Recognized as Fiscal Year 2012's Top Safety Performer among New Passenger Vehicles in Japan
Outlander sets new record for automobile safety
Tokyo, May 10, 2013 - Mitsubishi Motors Corporation (MMC) announced that its all-new Outlander received the Japan New Car Assessment Program (JNCAP) JNCAP Five Star Award in addition to the JNCAP First Prize, cementing the SUV as a leader in automobile safety.
JNCAP Awards Recognize High Performance in Safety Tests
The JNCAP Five Star Award is given to new automobiles introduced in during the Japanese fiscal year that earn the maximum five star overall rating in the 2012 JNCAP crash safety evaluation tests conducted by Japan's Ministry of Land, Infrastructure, Transport and Tourism (MLIT) and National Agency for Automotive Safety and Victims' Aid (NASVA). The JNCAP First Prize is given to an automobile that achieves the highest ever score.
The JNCAP structure combines vehicle occupant protection and pedestrian protection performance during test collisions, evaluating overall safety of automobiles and assigning a grade from one (lowest) to five (highest) stars. The Outlander received the maximum five-star rating for achieving the highest level of safety for vehicle occupants as well as for pedestrians.
About Outlander
The all-new Outlander was released in Japan in October 2012. It is fitted with a combination of several advanced safety features, including:
e-Assist*1 advanced safety technologies
RISE*2 high-rigidity impact safety body
Seven SRS airbags.
In addition to these superior safety features, the Outlander's lightweight design offers superior fuel economy and environmental performance. Combined with a refined interior, sophisticated exterior and motive performance, the Outlander was made to be a "premium SUV" that harmonizes high levels of performance in one package.
"Toughness and Safety" Recognized
With the theme of driving pleasure towards a sustainable future for everyone, MMC has pushed ahead on automobile manufacturing that aims to contribute to environmental responsibility, deliver driving pleasure, and provide toughness and safety under MMC's tagline Drive@earth. With these JNCAP awards, MMC's advanced safety technologies towards "toughness and safety" have been officially recognized with high regard.
MMC is proud of this achievement yet at the same time remains committed to providing even higher levels of safety in its products.
*1:
Called "e-Assist" only in the Japanese market, a combination of advanced technologies including Forward Collision Mitigation System (FCM) which automatically applies the brakes as necessary to help avoid a collision with the vehicle ahead or reduce impact damage in the event of a collision; Lane Departure Warning System (LDW) which alerts the driver when the vehicle starts to drift from its lane, aiding driver concentration; and Adaptive Cruise Control System (ACC), a radar-based system that automatically maintains a driver-adjustable distance with the vehicle in front, reducing the chance of a collision if the vehicle in front suddenly stops.
*2:
Reinforced Impact Safety Evolution Body.
Outlander sets new record for automobile safety
Tokyo, May 10, 2013 - Mitsubishi Motors Corporation (MMC) announced that its all-new Outlander received the Japan New Car Assessment Program (JNCAP) JNCAP Five Star Award in addition to the JNCAP First Prize, cementing the SUV as a leader in automobile safety.
JNCAP Awards Recognize High Performance in Safety Tests
The JNCAP Five Star Award is given to new automobiles introduced in during the Japanese fiscal year that earn the maximum five star overall rating in the 2012 JNCAP crash safety evaluation tests conducted by Japan's Ministry of Land, Infrastructure, Transport and Tourism (MLIT) and National Agency for Automotive Safety and Victims' Aid (NASVA). The JNCAP First Prize is given to an automobile that achieves the highest ever score.
The JNCAP structure combines vehicle occupant protection and pedestrian protection performance during test collisions, evaluating overall safety of automobiles and assigning a grade from one (lowest) to five (highest) stars. The Outlander received the maximum five-star rating for achieving the highest level of safety for vehicle occupants as well as for pedestrians.
About Outlander
The all-new Outlander was released in Japan in October 2012. It is fitted with a combination of several advanced safety features, including:
e-Assist*1 advanced safety technologies
RISE*2 high-rigidity impact safety body
Seven SRS airbags.
In addition to these superior safety features, the Outlander's lightweight design offers superior fuel economy and environmental performance. Combined with a refined interior, sophisticated exterior and motive performance, the Outlander was made to be a "premium SUV" that harmonizes high levels of performance in one package.
"Toughness and Safety" Recognized
With the theme of driving pleasure towards a sustainable future for everyone, MMC has pushed ahead on automobile manufacturing that aims to contribute to environmental responsibility, deliver driving pleasure, and provide toughness and safety under MMC's tagline Drive@earth. With these JNCAP awards, MMC's advanced safety technologies towards "toughness and safety" have been officially recognized with high regard.
MMC is proud of this achievement yet at the same time remains committed to providing even higher levels of safety in its products.
*1:
Called "e-Assist" only in the Japanese market, a combination of advanced technologies including Forward Collision Mitigation System (FCM) which automatically applies the brakes as necessary to help avoid a collision with the vehicle ahead or reduce impact damage in the event of a collision; Lane Departure Warning System (LDW) which alerts the driver when the vehicle starts to drift from its lane, aiding driver concentration; and Adaptive Cruise Control System (ACC), a radar-based system that automatically maintains a driver-adjustable distance with the vehicle in front, reducing the chance of a collision if the vehicle in front suddenly stops.
*2:
Reinforced Impact Safety Evolution Body.
Labels:
Japan,
JNCAP,
Mitsubishi,
MMC,
Outlander
Wednesday, February 13, 2013
World Premiere for Two Concept Models at 2013 Geneva International Motor Show
World Premiere for Two Concept Models at 2013 Geneva International Motor Show
TOKYO, February 13, 2013 - Mitsubishi Motors Corporation (MMC) will give the MITSUBISHI Concept GR-HEV *1 and MITSUBISHI Concept CA-MiEV *2 concept models their global debut at the 83rd Geneva International Motor Show which runs from March 5 through March 17 (opening to the general public on March 7). The two show models highlight MMC's next-generation advanced technologies.
The MITSUBISHI Concept GR-HEV is a concept for a sport utility truck (SUT) which delivers high environmental and driving performance using a FR*3 diesel-hybrid system (under development) in a pickup truck, one of the most popular vehicle categories in emerging economies. Combining a high fuel-efficiency clean diesel engine with a high-output motor and battery, the hybrid electric vehicle (HEV) system achieves on-road CO2 emission levels of below 149 g/km to give it environmental performance among the best in its class. The concept also uses a next-generation 4WD system which incorporates the Super Select 4WD honed in the Pajero series and Super All Wheel Control (S-AWC) vehicle dynamics integrated control systems to deliver high stability traction and driving performance under all road conditions.
The MITSUBISHI Concept CA-MiEV gives an indication of the shape MMC, which launched the i-MiEV - the world's first mass produced electric vehicle - in 2009, believes EVs will take in the near future. This concept model incorporates next-generation EV technologies under development at the company, such as high-energy density batteries and high-efficiency EV systems (motor, inverter, regenerative braking and wireless charging system). Together with a lightweight and aerodynamic body it achieves a cruising range of 300 km.
With its advanced technologies embodied in the two concept models making their world debut at the Geneva Motor Show, MMC will continues to pursue further progress both in emerging markets and in environmental technologies, two major keys to the growth of the company's business.
*1 : Grand Runner
*2 : Compact and Advanced technology
*3 : Front engine, rear-wheel drive
TOKYO, February 13, 2013 - Mitsubishi Motors Corporation (MMC) will give the MITSUBISHI Concept GR-HEV *1 and MITSUBISHI Concept CA-MiEV *2 concept models their global debut at the 83rd Geneva International Motor Show which runs from March 5 through March 17 (opening to the general public on March 7). The two show models highlight MMC's next-generation advanced technologies.
![]() |
| MITSUBISHI Concept GR-HEV |
![]() |
| MITSUBISHI Concept CA-MiEV |
With its advanced technologies embodied in the two concept models making their world debut at the Geneva Motor Show, MMC will continues to pursue further progress both in emerging markets and in environmental technologies, two major keys to the growth of the company's business.
*1 : Grand Runner
*2 : Compact and Advanced technology
*3 : Front engine, rear-wheel drive
Labels:
Concept,
Concept CA-MiEV,
Concept GR-HEV,
Geneva Motor Show,
Japan,
Mitsubishi,
MMC
Friday, December 28, 2012
Mitsubishi Motors to Launch Clean Diesel Minivan Next Month
Mitsubishi Motors to Launch Clean Diesel Minivan Next Month
Dec. 27, 2012
Mitsubishi Motors Corp. said Wednesday it will start sales in Japan of the Delica D:5 minivan with a clean diesel engine on Jan. 11, 2013.
The new minivan has a powerful performance and features a newly developed exhaust gas cleanup technology, according to the major Japanese automaker. It will be priced at between 3,419,000 yen and 3,934,000 yen.
The company targets monthly sales of 700 units for the current business year ending in March.
Aiming to expand its lineup of environmentally friendly vehicles, Mitsubishi Motors also said it will launch on Jan. 24 a plug-in hybrid model of the Outlander sport-utility vehicle that can be charged from a household power source.
The Outlander PHEV will come with a 100-volt electricity supply system for use as an emergency power source. Prices will range from 3,324,000 yen to 4,297,000 yen.
Also, Mitsubishi Motors will launch a new electric commercial minivehicle on Jan. 17. The Minicab-MiEV Truck will sell for 1,858,000 yen to 1,910,500 yen.
Labels:
Delica D:5,
Diesel,
Japan,
Mitsubishi,
MMC
Wednesday, December 26, 2012
The New Mitsubishi Outlander PHEV (Plug-in Hybrid EV) to go on Sale in Japan
The New Mitsubishi Outlander PHEV (Plug-in Hybrid EV) to go on Sale in Japan

TOKYO, December 26, 2012 - Mitsubishi Motors Corporation (MMC) announced today that the new Outlander PHEV will go on sale at dealerships throughout Japan from January 24, 2013. Powered by the Plug-in Hybrid EV System powertrain derived from MMC's lineup of electric vehicles (EVs), the Outlander PHEV will have a manufacturer's suggested retail price (MSRP) of ¥3,324,000 - ¥4,297,000 (including consumption tax). The Outlander PHEV qualifies for Japan's "eco-car" tax incentives*1 and the Ministry of Economy, Trade and Industry's "Subsidies for measures designed to promote introduction of clean energy vehicles" (maximum ¥430,000)*2, making the actual cost to the customer as low as ¥2,894,000.
*1: Japanese automobile acquisition tax and motor vehicle tonnage tax exemptions.
*2: For fiscal 2012, intending owners are eligible to receive a maximum subsidy of ¥430,000 on approval of an application submitted to the Next Generation Vehicle Promotion Center. However, this maximum can increase to ¥460,000 for Outlander PHEVs fitted with a quick-charging function (factory option).
World's first is a combination state-of-the-art technologies The world's first plug-in hybrid SUV, the Outlander PHEV represents a fusion of the EV technologies developed by MMC for models such as the i-MiEV, 4WD technologies honed in the Lancer Evolution, and SUV know-how gained from the Pajero (Montero or Shogun in some countries). The result is a groundbreaking new model that brings together the superior environmental performance and quietness of an EV, the stability and handling of a 4WD, and the practicality of an SUV, so that the driver can enjoy the benefits of:
>Environmentally-friendly all-electric operation for everyday use and mainly motor-powered hybrid operation for longer journey
>Outstanding motive performance from its Twin Motor 4WD System
>Unique functionality made possible by the high-capacity battery, including 100V AC power supply capable of delivering up to 1,500W of electricity*3 as an external power source and Battery Charge Mode which allows the battery to be charged by the engine either when stationary or on the move
*3. 100V AC power supply (1,500 W) is available as a factory option.

TOKYO, December 26, 2012 - Mitsubishi Motors Corporation (MMC) announced today that the new Outlander PHEV will go on sale at dealerships throughout Japan from January 24, 2013. Powered by the Plug-in Hybrid EV System powertrain derived from MMC's lineup of electric vehicles (EVs), the Outlander PHEV will have a manufacturer's suggested retail price (MSRP) of ¥3,324,000 - ¥4,297,000 (including consumption tax). The Outlander PHEV qualifies for Japan's "eco-car" tax incentives*1 and the Ministry of Economy, Trade and Industry's "Subsidies for measures designed to promote introduction of clean energy vehicles" (maximum ¥430,000)*2, making the actual cost to the customer as low as ¥2,894,000.
*1: Japanese automobile acquisition tax and motor vehicle tonnage tax exemptions.
*2: For fiscal 2012, intending owners are eligible to receive a maximum subsidy of ¥430,000 on approval of an application submitted to the Next Generation Vehicle Promotion Center. However, this maximum can increase to ¥460,000 for Outlander PHEVs fitted with a quick-charging function (factory option).
World's first is a combination state-of-the-art technologies The world's first plug-in hybrid SUV, the Outlander PHEV represents a fusion of the EV technologies developed by MMC for models such as the i-MiEV, 4WD technologies honed in the Lancer Evolution, and SUV know-how gained from the Pajero (Montero or Shogun in some countries). The result is a groundbreaking new model that brings together the superior environmental performance and quietness of an EV, the stability and handling of a 4WD, and the practicality of an SUV, so that the driver can enjoy the benefits of:
>Environmentally-friendly all-electric operation for everyday use and mainly motor-powered hybrid operation for longer journey
>Outstanding motive performance from its Twin Motor 4WD System
>Unique functionality made possible by the high-capacity battery, including 100V AC power supply capable of delivering up to 1,500W of electricity*3 as an external power source and Battery Charge Mode which allows the battery to be charged by the engine either when stationary or on the move
*3. 100V AC power supply (1,500 W) is available as a factory option.
Wednesday, August 1, 2012
Mitsubishi Motors to Launch New Mirage Global Compact in Japan
Mitsubishi Motors to Launch New Mirage Global Compact in Japan
- At 27.2 km/liter, the most fuel-efficient registered gasoline car in Japan -
Tokyo, August 1, 2012 - Mitsubishi Motors Corporation (MMC) announced today that it will launch the all-new Mirage global compact car at dealerships throughout Japan on August 31, 2012 at an MSRP ranging from ¥998,000 to ¥1,288,000.
A Fuel-efficient and Affordable Compact for Everyone
The new Mirage is a global compact car developed on the concepts of high fuel efficiency, affordable and compact (easy to drive), the ideal characteristics sought in a compact, and which meets the needs both emerging countries as an entry-level car as well as advanced markets as an "eco-car." Following its debut in Thailand where the model is being produced, and rollouts in ASEAN countries and Japan, the Mirage will then be successively rolled out in Europe, Australia and other regions. The Mirage is the most fuel-efficient "eco-car" in Thailand; exceeding the requirements for the Thai government's "eco-car" classification which allows tax subsidies. This achievement has been well received by the Thai people; over 33,000 orders have already been received for the Mirage in Thailand as of the end of July.
Best Fuel Efficiency
In Japan, the new Mirage will be offered in three trim levels with all models coming with a powertrain mating a new 1.0-liter 3-cylinder MIVEC*1 engine to a new version of the INVECS-III*2 CVT transmission. M and G trim levels employ Eco Drive Assist which promotes smarter and more fuel-efficient driving. AS&G*3 idle-stop and other technologies applied, the M and G trim levels achieve fuel economy of 27.2 km/liter*4 and make the Mirage the most fuel efficient registered gasoline car*5 in Japan. This figure is well over 20% better than Japan's 2015 Fuel Efficiency Standards, which mean these trim levels qualify for the Japanese government's "eco-car" classification thus are exempt from acquisition tax and motor vehicle tax at the time of purchase. While not equipped with AS&G, the E trim level still benefits from its extensive weight reductions, reductions in running and air resistance and other refinements in basic vehicular engineering technologies to return fuel economy of 23.2 km/liter*4. This is 10% better than the 2015 standard which means this trim level also qualifies for 75% reductions in acquisition tax and motor vehicle weight tax at the time of purchase as an eco-car. MMC has been taking orders for the new Mirage since June 26 and it has already proved very popular with orders for over 5,000 units as of the end of July.
*1: Mitsubishi Innovate Valve timing Electronic Control system.
*2: Intelligent & Innovative Vehicle Electronic Control System. INVECS-III is a management system solely for CVTs.
*3: Auto Stop & Go
*4: Per the Japanese Ministry of Land, Infrastructure, Transport and Tourism's JC08 fuel-economy test cycle.
*5: Hybrid vehicles not included. As researched by Mitsubishi Motors at August 1, 2012.
- At 27.2 km/liter, the most fuel-efficient registered gasoline car in Japan -
![]() | |
| 2012 Mitsubishi Mirage |
Tokyo, August 1, 2012 - Mitsubishi Motors Corporation (MMC) announced today that it will launch the all-new Mirage global compact car at dealerships throughout Japan on August 31, 2012 at an MSRP ranging from ¥998,000 to ¥1,288,000.
A Fuel-efficient and Affordable Compact for Everyone
The new Mirage is a global compact car developed on the concepts of high fuel efficiency, affordable and compact (easy to drive), the ideal characteristics sought in a compact, and which meets the needs both emerging countries as an entry-level car as well as advanced markets as an "eco-car." Following its debut in Thailand where the model is being produced, and rollouts in ASEAN countries and Japan, the Mirage will then be successively rolled out in Europe, Australia and other regions. The Mirage is the most fuel-efficient "eco-car" in Thailand; exceeding the requirements for the Thai government's "eco-car" classification which allows tax subsidies. This achievement has been well received by the Thai people; over 33,000 orders have already been received for the Mirage in Thailand as of the end of July.
Best Fuel Efficiency
In Japan, the new Mirage will be offered in three trim levels with all models coming with a powertrain mating a new 1.0-liter 3-cylinder MIVEC*1 engine to a new version of the INVECS-III*2 CVT transmission. M and G trim levels employ Eco Drive Assist which promotes smarter and more fuel-efficient driving. AS&G*3 idle-stop and other technologies applied, the M and G trim levels achieve fuel economy of 27.2 km/liter*4 and make the Mirage the most fuel efficient registered gasoline car*5 in Japan. This figure is well over 20% better than Japan's 2015 Fuel Efficiency Standards, which mean these trim levels qualify for the Japanese government's "eco-car" classification thus are exempt from acquisition tax and motor vehicle tax at the time of purchase. While not equipped with AS&G, the E trim level still benefits from its extensive weight reductions, reductions in running and air resistance and other refinements in basic vehicular engineering technologies to return fuel economy of 23.2 km/liter*4. This is 10% better than the 2015 standard which means this trim level also qualifies for 75% reductions in acquisition tax and motor vehicle weight tax at the time of purchase as an eco-car. MMC has been taking orders for the new Mirage since June 26 and it has already proved very popular with orders for over 5,000 units as of the end of July.
*1: Mitsubishi Innovate Valve timing Electronic Control system.
*2: Intelligent & Innovative Vehicle Electronic Control System. INVECS-III is a management system solely for CVTs.
*3: Auto Stop & Go
*4: Per the Japanese Ministry of Land, Infrastructure, Transport and Tourism's JC08 fuel-economy test cycle.
*5: Hybrid vehicles not included. As researched by Mitsubishi Motors at August 1, 2012.
Labels:
Japan,
Mirage,
Mitsubishi
Wednesday, October 5, 2011
MMC to launch new Delica D:3 Minivan and Delican Van LCV
Mitsubishi Motors Corporation to Launch New Delica D:3 Minivan and Delica Van Light Commercial Vehicle in Japan
Tokyo, October 6, 2011 - Mitsubishi Motors Corporation (MMC) announced today that it will launch the Delica D:3*, a new compact minivan, and the Delica Van, a new light commercial vehicle in the Japanese market on October 27. The Delica D:3 and Delica Van have a manufacturer's suggested retail price of between \1,879,000 and \1,974,000 and between \1,685,000 and \1,965,000 respectively.
* The name Delica is coined from "Delivery Car;" D is the initial letter of "Delica" and the number 3 is used by the company to denote a vehicle of minivan size.
The Delica D:3 targets larger families as it covers a wide range of purposes from everyday to leisure use. The Delica D:3 and Delica Van to be added to the Delica range are both models supplied to MMC by Nissan Motor on an OEM basis and is a result of the agreement to expand business collaboration reached between the two companies in December last year.
The new Delica Van fits into the same size class as the current Delica Van and offers top-of-class load carrying capacity as well as a level of fuel economy that qualifies it for Japanese eco-car tax incentives, making it the ideal light commercial vehicle for business use. The replacement of the current Delica Van with the new model will also be accompanied by the withdrawal of the Delica Truck from the lineup.
Tokyo, October 6, 2011 - Mitsubishi Motors Corporation (MMC) announced today that it will launch the Delica D:3*, a new compact minivan, and the Delica Van, a new light commercial vehicle in the Japanese market on October 27. The Delica D:3 and Delica Van have a manufacturer's suggested retail price of between \1,879,000 and \1,974,000 and between \1,685,000 and \1,965,000 respectively.
![]() |
| 2011 Delica D:3 G |
* The name Delica is coined from "Delivery Car;" D is the initial letter of "Delica" and the number 3 is used by the company to denote a vehicle of minivan size.
The Delica D:3 targets larger families as it covers a wide range of purposes from everyday to leisure use. The Delica D:3 and Delica Van to be added to the Delica range are both models supplied to MMC by Nissan Motor on an OEM basis and is a result of the agreement to expand business collaboration reached between the two companies in December last year.
![]() | |
| Delica Van DX |
The new Delica Van fits into the same size class as the current Delica Van and offers top-of-class load carrying capacity as well as a level of fuel economy that qualifies it for Japanese eco-car tax incentives, making it the ideal light commercial vehicle for business use. The replacement of the current Delica Van with the new model will also be accompanied by the withdrawal of the Delica Truck from the lineup.
Labels:
Delica,
Delica D:3,
Japan,
Mitsubishi,
MMC,
Nissan,
Nissan NV200,
NMKV
Thursday, September 15, 2011
Proton and Mitsubishi Motors to Pursue Broad Ranging Strategic Collaboration
Proton and Mitsubishi Motors to Pursue Broad Ranging Strategic Collaboration
Shah Alam / Tokyo, 15 September, 2011 - PROTON Holdings Berhad (PROTON) and Mitsubishi Motors Corporation (MMC) announced today that they are in serious discussion for strategic collaboration to further strengthen the competitiveness of both PROTON and MMC in the global marketplace.

The collaborative items being considered between the two parties are set to cover areas and activities such as:
The two companies had jointly proceeded with feasibility studies since late 2010 and have identified these areas of collaboration that could be expected to provide both parties with the right synergy in the pursuit of global competitiveness.
Cooperation between PROTON and MMC, ever since PROTON's inception as the country's first car manufacturer and driver of the national automotive industry development has proven to be a long lasting business affiliation. The two companies had signed an agreement in December 2008 on the development and production of new vehicles at PROTON. Under a license agreement, PROTON currently produces 'Inspira', a four-door sedan model based on an MMC vehicle.
The latest discussion between the companies aims to provide yet another win-win relationship where MMC will be able to expand its presence in the ASEAN market while PROTON will be able to also expand its line-up and make effective use of its production facilities. A new strategic collaboration, supported by the growth of both companies since their first collaboration 26 years ago, is certainly a natural progression for both parties in taking their business relationship to a much more significant and impactful level in view of the ever competitive automotive landscape.
Shah Alam / Tokyo, 15 September, 2011 - PROTON Holdings Berhad (PROTON) and Mitsubishi Motors Corporation (MMC) announced today that they are in serious discussion for strategic collaboration to further strengthen the competitiveness of both PROTON and MMC in the global marketplace.

The collaborative items being considered between the two parties are set to cover areas and activities such as:
- Joint production of engines in Malaysia
- Consignment production of MMC-brand vehicles at PROTON facilities
- Sharing of major parts and components between MMC's "Global Small", which is to be launched next March starting in Thailand, and PROTON's upcoming "Global Small Car"
- Provision of MMC's future technologies such as electric, plug-in hybrid and hybrid vehicle technology
The two companies had jointly proceeded with feasibility studies since late 2010 and have identified these areas of collaboration that could be expected to provide both parties with the right synergy in the pursuit of global competitiveness.
Cooperation between PROTON and MMC, ever since PROTON's inception as the country's first car manufacturer and driver of the national automotive industry development has proven to be a long lasting business affiliation. The two companies had signed an agreement in December 2008 on the development and production of new vehicles at PROTON. Under a license agreement, PROTON currently produces 'Inspira', a four-door sedan model based on an MMC vehicle.
The latest discussion between the companies aims to provide yet another win-win relationship where MMC will be able to expand its presence in the ASEAN market while PROTON will be able to also expand its line-up and make effective use of its production facilities. A new strategic collaboration, supported by the growth of both companies since their first collaboration 26 years ago, is certainly a natural progression for both parties in taking their business relationship to a much more significant and impactful level in view of the ever competitive automotive landscape.
Labels:
Japan,
Malaysia,
Mitsubishi,
MMC,
Proton
Monday, June 20, 2011
NMKV Co., Ltd is the new joint venture of Nissan and Mitsubishi [JP]
Establishment of new Minicar Joint Venture
- Company to be named NMKV Co., Ltd -
YOKOHAMA/TOKYO (June 20, 2011) - NMKV Co., Ltd, a new joint venture formed by Nissan Motor Co., Ltd. and Mitsubishi Motors Corporation to develop minicars for the Japanese market, today announced an overview of its future business plans.
The new joint venture was established and commenced operations on June 1, 2011, with 35 employees. NMKV Co., Ltd is based in Takanawa, Minato Ward, Tokyo.
The new company will integrate the product planning and engineering of future minicars for Nissan and Mitsubishi in the Japanese market by harnessing the product planning know-how possessed by each company. It was formed to unite the strengths of Nissan and Mitsubishi in the areas of vehicle engineering, development and parts sourcing, as part of an overall strategy to bring new minicar products to market.
More than a third of new car sales in the Japanese market come from the minicar segment as the demand for smaller cars and eco-cars remains strong. This new joint venture for minicar development will enable Nissan to continue development of products that reflect Nissan's DNA at the design and product planning phases. The JV will benefit Mitsubishi by supplying highly-competitive products to its product line-up and by offering increased economies of scale advantages through Nissan's purchasing capacity.
The establishment of the NMKV Co., Ltd is part of the project to expand the scope of business collaboration that the two companies agreed to in December 2010.
Corporate Outline of NMKV Co., Ltd
Date of establishment: June 1, 2011
Capital: 10 million yen
Capital structure:
Nissan Motor Co., Ltd.: 50%
Mitsubishi Motors Corporation: 50%
Company Address: 3-23-17 Takanawa, Minato Ward, Tokyo
Employee: About 35 employees
Business description: Product planning and engineering of minicars for the Japanese market
Main board members:
CEO (Chief Executive Officer): Junichi Endo
COO (Chief Operating Officer): Shinichi Kurihara
- Company to be named NMKV Co., Ltd -
![]() | ![]() |
The new joint venture was established and commenced operations on June 1, 2011, with 35 employees. NMKV Co., Ltd is based in Takanawa, Minato Ward, Tokyo.
The new company will integrate the product planning and engineering of future minicars for Nissan and Mitsubishi in the Japanese market by harnessing the product planning know-how possessed by each company. It was formed to unite the strengths of Nissan and Mitsubishi in the areas of vehicle engineering, development and parts sourcing, as part of an overall strategy to bring new minicar products to market.
More than a third of new car sales in the Japanese market come from the minicar segment as the demand for smaller cars and eco-cars remains strong. This new joint venture for minicar development will enable Nissan to continue development of products that reflect Nissan's DNA at the design and product planning phases. The JV will benefit Mitsubishi by supplying highly-competitive products to its product line-up and by offering increased economies of scale advantages through Nissan's purchasing capacity.
The establishment of the NMKV Co., Ltd is part of the project to expand the scope of business collaboration that the two companies agreed to in December 2010.
Corporate Outline of NMKV Co., Ltd
Date of establishment: June 1, 2011
Capital: 10 million yen
Capital structure:
Nissan Motor Co., Ltd.: 50%
Mitsubishi Motors Corporation: 50%
Company Address: 3-23-17 Takanawa, Minato Ward, Tokyo
Employee: About 35 employees
Business description: Product planning and engineering of minicars for the Japanese market
Main board members:
CEO (Chief Executive Officer): Junichi Endo
COO (Chief Operating Officer): Shinichi Kurihara
Labels:
Japan,
Mitsubishi,
MMC,
Nissan,
NMKV
Thursday, April 14, 2011
Mitsubishi Motors starts taking orders for Minicab-MiEV commercial mini EV [JP]
Mitsubishi Motors starts taking orders for Minicab-MiEV commercial mini EV
Tokyo– Mitsubishi Motors Corporation today began taking orders at MMC’s dealerships throughout Japan for the Minicab-MiEV commercial mini EV that is planned to go on sale toward the end of the year.
Derived from the Minicab Van commercial mini vehicle, Minicab-MiEV is being developed to make maximum use of the technologies and knowhow gained from the development of i-MiEV in delivering the practical utility and driving performance demanded of a commercial vehicle. Reliability, durability and cost performance are also priority areas. The vehicle started a fleet testing program with Yamato Transport Co., Ltd. in October 2010 designed to verify its practical utility.
Minicab-MiEV is planned to be offered with a choice of two battery sizes*1 to meet different customer needs.
With government incentives, trial calculations indicate that Minicab-MiEV will come with a customer’s net price from around 1,700,000 yen and from around 2,050,000 yen for the 10.5 kWh and the 16.0 kWh battery versions respectively. The calculations are premised on Japanese government’s eco-car incentive program continuing in the 2011 fiscal year and unchanged in detail from fiscal 2010. As with the i-MiEV, Minicab-MiEV will be sold on both a maintenance lease*2 and a cash basis.
*1: 10.5 kWh (giving a range of around 100 kilometres/charge under JC08 mode conditions) and 16.0 kWh (range of around 150 kilometres).
*2: A lease in which the monthly payments include some of the taxes, insurance and maintenance costs.
Tokyo– Mitsubishi Motors Corporation today began taking orders at MMC’s dealerships throughout Japan for the Minicab-MiEV commercial mini EV that is planned to go on sale toward the end of the year.
Derived from the Minicab Van commercial mini vehicle, Minicab-MiEV is being developed to make maximum use of the technologies and knowhow gained from the development of i-MiEV in delivering the practical utility and driving performance demanded of a commercial vehicle. Reliability, durability and cost performance are also priority areas. The vehicle started a fleet testing program with Yamato Transport Co., Ltd. in October 2010 designed to verify its practical utility.
Minicab-MiEV is planned to be offered with a choice of two battery sizes*1 to meet different customer needs.
With government incentives, trial calculations indicate that Minicab-MiEV will come with a customer’s net price from around 1,700,000 yen and from around 2,050,000 yen for the 10.5 kWh and the 16.0 kWh battery versions respectively. The calculations are premised on Japanese government’s eco-car incentive program continuing in the 2011 fiscal year and unchanged in detail from fiscal 2010. As with the i-MiEV, Minicab-MiEV will be sold on both a maintenance lease*2 and a cash basis.
*1: 10.5 kWh (giving a range of around 100 kilometres/charge under JC08 mode conditions) and 16.0 kWh (range of around 150 kilometres).
*2: A lease in which the monthly payments include some of the taxes, insurance and maintenance costs.
Labels:
Japan,
Minicab-MiEV,
MMC
Thursday, March 17, 2011
MMC offers support to the victims of the Japan earthquake, will offer i-MiEVs and Triton pickups [JP]
Mitsubishi Motors Corporation’s Support to the Tohoku Earthquake Victims
Tokyo, March 16, 2011 - Mitsubishi Motors Corporation (MMC) would like to offer sincere condolences and sympathy to the victims of the Tohoku Earthquake. We pray from the depth of our hearts that the devastated area attains recovery as soon as possible.
The MMC group in Japan has confirmed a donation of 30 million yen to assist the victims and damaged areas. As an additional support, MMC will supply vehicles to accommodate the circumstances and needs of local authorities in the area.
In conjunction with MMC's overseas distributors and business partners, we will try to find out the most efficient and optimum ways to render further assistance to those affected.
Disaster Relief Efforts: Supplying EVs and other vehicles
Mitsubishi Motors Corporation (MMC) will provide the areas afflicted by the Tohoku Earthquake with electric vehicle i-MiEV as well as 4WD pickup truck Triton, to be used for disaster relief purposes.
Many of the afflicted areas are troubled with a serious gasoline shortage issue – therefore, electric vehicles have been called upon for its characteristic of being able to run without any specific facility if there is an electricity supply. Also, circumstance calls for vehicle with high road-performance, large cargo capacity and reliable accessibility on rough roads. With these factors in mind, i-MiEV and Triton were chosen to be sent as support effort.
As the first step, 30 i-MiEVs will be shipped out tomorrow, March 18th. Additional vehicles will be sequentially sent out according to the afflicted areas' needs.
Tokyo, March 16, 2011 - Mitsubishi Motors Corporation (MMC) would like to offer sincere condolences and sympathy to the victims of the Tohoku Earthquake. We pray from the depth of our hearts that the devastated area attains recovery as soon as possible.
The MMC group in Japan has confirmed a donation of 30 million yen to assist the victims and damaged areas. As an additional support, MMC will supply vehicles to accommodate the circumstances and needs of local authorities in the area.
In conjunction with MMC's overseas distributors and business partners, we will try to find out the most efficient and optimum ways to render further assistance to those affected.
Disaster Relief Efforts: Supplying EVs and other vehicles
Mitsubishi Motors Corporation (MMC) will provide the areas afflicted by the Tohoku Earthquake with electric vehicle i-MiEV as well as 4WD pickup truck Triton, to be used for disaster relief purposes.
![]() |
| Mitsubishi i-MiEV |
![]() |
| Mitsubishi Triton (L200 / Strada) |
As the first step, 30 i-MiEVs will be shipped out tomorrow, March 18th. Additional vehicles will be sequentially sent out according to the afflicted areas' needs.
Labels:
i-MiEV,
Japan,
Mitsubishi,
MMC,
Triton
Friday, March 11, 2011
Nissan and Mitsubishi Motors announce senior management appointments for new joint venture mini car project [JP]
Nissan and Mitsubishi Motors announce senior management appointments for new joint venture mini car project
YOKOHAMA/TOKYO (Mar. 11, 2011) - Nissan Motor Co., Ltd. and Mitsubishi Motors Corporation today announced two executive management appointments for the joint venture that will manage the product planning and engineering of mini cars for the Japanese domestic market. The establishment of the joint venture was part of the agreement signed in December, 2010 to expand the scope of cooperation between the two companies. Junichi Endo, currently Senior Vice President of Nissan, will be appointed as CEO (Chief Executive Officer), while Shinichi Kurihara, currently Senior Executive Officer of Mitsubishi Motors, will be appointed as COO (Chief Operating Officer).
Further details on the joint venture will be disclosed at a later date.
![]() | ![]() |
Labels:
Japan,
Mitsubishi,
Nissan
Friday, December 24, 2010
Suzuki and Mitsubishi Agree on OEM Supply of Compact Passenger Vehicles
Suzuki Motor Corporation and Mitsubishi Motors Corporation Agree on OEM Supply of Compact Passenger Vehicles
Tokyo, December 24, 2010-Suzuki Motor Corporation (Suzuki) and Mitsubishi Motors Corporation (MMC) have mutually agreed on OEM supply of Suzuki's SOLIO compact passenger vehicle to MMC.
Suzuki will supply MMC with about 800 SOLIOs per month beginning from spring 2011.
The OEM supply is expected to generate new customers for MMC, as it will make possible response to a wide variety of customer needs by adding a new genre to MMC's existing lineup – a "compact height wagon."
Through the OEM supply to MMC, Suzuki aims to improve its productivity and lower production and development costs through further increasing economies of scale.
This OEM supply is limited to the Japanese market.
Labels:
Japan,
Mitsubishi,
MMC,
Suzuki,
Suzuki SOLIO
Wednesday, December 15, 2010
i-MiEV New-generation Electric Vehicle Goes on Display at Narita Airport [JP]
i-MiEV New-generation Electric Vehicle Goes on Display at Narita Airport
Tokyo, December 15, 2010 - Mitsubishi Motors Corporation (MMC) has announced today that it will be displaying its i-MiEV new-generation electric vehicle (EV) at Japan's Narita International Airport from December 15th 2010 until January 14th 2011, in order to promote the popularization of EVs.
A total of two i-MiEVs will be on display; one in Terminal 1 North Wing's departure lobby and one in Terminal 2's departure lobby. As a representation of Japanese environmental technological pride, the i-MiEV will have its own display space in the middle of the departure lobbies to see travelers off for the Christmas and New Year season. At the same time, videos of i-MiEV promotional activities all over the world will be shown along with a display of parts used by the i-MiEV created with the support of parts makers to deepen interest and better understanding of EVs.
Narita International Airport aims to be an environmentally-friendly "eco airport," by initiating efforts to lessen environmental loads, such as installing solar energy systems as their energy source. As part of this initiative, the airport has been utilizing i-MiEV as an internal work vehicle since last fiscal year in its effort to reduce pollution from its vehicles that work within the airport.
MMC is currently selling the i-MiEV in Japan, Hong Kong, and Australia, and is sequentially starting sales in Europe from December.
Labels:
Electric Vehicles,
Green Technology,
i-MiEV,
Japan,
Mitsubishi,
MMC
Tuesday, December 14, 2010
Nissan and Mitsubishi Motors to Expand Scope of Cooperation [JP]
Nissan and Mitsubishi Motors to Expand Scope of Cooperation
- Expansion of current OEM projects into study on overseas co-production, mini car in Japan -
YOKOHAMA/TOKYO (Dec. 14, 2010) - Nissan Motor Co., Ltd. and Mitsubishi Motors Corporation today announced that the two companies agreed to expand their current scope of cooperation towards new projects that will further strengthen mutual competitiveness, especially in the Japanese mini car and global commercial vehicle businesses.
Nissan and Mitsubishi Motors currently have several OEM agreements for vehicles in the Japanese market, including for mini cars and commercial vehicles. In addition to expanding the scope of the current OEM partnership, the two companies agreed to study new opportunities which would generate additional synergies. The cooperation agreement between Nissan and Mitsubishi Motors will be complementary to any agreements the two parties have already established with other partners.
Regarding the expansion of the OEM partnership, the following have been agreed:
* Nissan to provide a light van/wagon to Mitsubishi Motors for the Japanese domestic market
* Mitsubishi Motors to provide an SUV to Nissan for markets in the Middle East
Discussions are ongoing for Nissan to provide Mitsubishi Motors with upper-end segment models for the Japanese domestic market.
Regarding new opportunities, two projects are currently under study:
* The manufacture of the current generation of Nissan Navara pickup truck at Mitsubishi Motors' plant in Thailand. Longer-term, the two companies are evaluating manufacturing and engineering collaboration of a new generation one-ton pickup truck.
* Establishment of a 50:50 joint venture for product planning and engineering of mini cars for the Japanese domestic market.
Labels:
Japan,
Mitsubishi,
MMC,
Nissan
Thursday, December 2, 2010
Development Launched of EV-based Smart Grid System MC, MMC, and MELCO Sign Subsidy Contract with NEDO [JP]
Development Launched of EV-based Smart Grid System
MC, MMC, and MELCO Sign Subsidy Contract with NEDO
Mitsubishi Corporation (MC), Mitsubishi Motors Corporation (MMC) and Mitsubishi Electric Corporation (MELCO) have agreed to collaborate on a research project being undertaken by the New Energy and Industrial Technology Development Organization (NEDO). Acting as advisor to this project is the Tokyo Institute of Technology, which is aiming to develop Smart Grid systems that employ electric vehicles and the lithium-ion batteries used to power them.
MC, MMC and MELCO have worked on Smart Grid systems to utilize these batteries since last March. The battery business is expected to increase rapidly with the increasing proliferation of electric vehicles. The three partners applied to NEDO to take part in the research project and were accepted on August 24th. They then signed a subsidy contract under which NEDO will bear two-thirds (2/3) of the project's costs.
Labels:
Japan,
MELCO,
Mitsubishi,
MMC
Wednesday, December 1, 2010
Yamada-Denki Co., Ltd. Starts Trial Sales of Mitsubishi Motors Corporation's i-MiEV [JP]
Yamada-Denki Co., Ltd. Starts Trial Sales of Mitsubishi Motors Corporation's i-MiEV
- First Collaboration in Japan between Automobile Maker and Electronics Retailer for Electric Vehicle Sales
Tokyo, December 1, 2010 - Yamada-Denki Co., Ltd. (Yamada Denki) and Mitsubishi Motors Corporation (MMC) signed a Memorandum of Understanding (MoU) to start trial sales of the i-MiEV electric vehicle (EV) in Yamada Denki retail stores and sales*1 will begin from today at total of 17 stores, including Tokyo, Kanagawa and Saitama prefectures.
Yamada Denki, as part of its "smart house business," will place salespersons specialized in EVs in addition to staff from 17 stores which are already participating in an automobile sales program in order to accelerate their sales. Furthermore, Yamada-Denki will implement proactive public relations activities, such as establishing an exhibition hall for i-MiEV in the Techland Yokohama Izumi store on December 4, and moving forward will also offer total solutions to customers, such as installments of solar energy systems to charging stations, and events including test drive events.
Labels:
Electric Vehicles,
Green Technology,
i-MiEV,
Japan,
Mitsubishi,
MMC,
Yamada Denki
Wednesday, November 24, 2010
Mitsubishi reaches 5,000 i-MiEVs produced [JP]
Mitsubishi Motors Corporation Reaches 5,000 i-MiEVs Produced
Tokyo, November 24, 2010 - Mitsubishi Motors Corporation (MMC) announced that it reached 5,000 units*1 of its i-MiEV new generation electric vehicle (EV) produced at its Mizushima Plant as of November 23rd.
MMC was first in the world to start production of a full-fledged mass production EV with the i-MiEV in June of 2009. The month after that MMC introduced the i-MiEV to the Japanese market, and has sold about 3,000 units to individuals and businesses nationwide (as of end October 2010). MMC also started left-hand drive European-spec i-MiEV production from October 2010, and is steadily proceeding with global rollout of EVs.
Also, in fiscal year 2011, in order to further expand its production scale via starting North American-spec i-MiEV production, MMC plans to transfer production of the i-MiEV from the current commercial vehicle assembly line to the minicar assembly line for cars such as eK Wagon and i.
*1:Does not include EV production for PSA Peugeot Citroën
Labels:
Electric Vehicles,
Green Technology,
i-MiEV,
Japan,
Mitsubishi,
MMC
Friday, November 19, 2010
Mitsubishi Signs Cooperation Agreement to Promote Electric Vehicles with the Singapore Government [JP][SG]
Tokyo, November 19, 2010 - Mitsubishi Motors Corporation (MMC) and its distributor in Singapore Cycle and Carriage Automotive PTE Limited (CCA) today announced the signing of a Cooperation Agreement to collaborate on activities to test-bed electric vehicles (EV) with the Singapore government.
A multi government agency EV task force comprising the Singapore Economic Development Board (EDB), Singapore’s Energy Market Authority (EMA) and Land Transport Authority (LTA), will set up an EV charging infrastructure network and evaluate the costs and benefits of EVs for future adoption. As part of the initiative, MMC, via CCA, will supply 25 i-MiEVs from 2011 and cooperate in the taskforce's test bedding efforts.
![]() |
| Left: Mr. Leo Yip, Chairman, Singapore Economic Development Board Right: Mr. Osamu Masuko, President of Mitsubishi Motors |
Labels:
Electric Vehicles,
Green Technology,
i-MiEV,
Japan,
MMC,
Singapore
Tuesday, November 9, 2010
Bic Camera and Mitsubishi Motors Sign Agreement for Popularization of i-MiEV [JP]
Collaboration of Certified "Eco-First Companies!"
Bic Camera and Mitsubishi Motors
Sign Agreement for Popularization of i-MiEV
Tokyo, November 9, 2010 - Bic Camera Inc. (Bic Camera) and Mitsubishi Motors Corporation (MMC) today signed an agreement for the promotion of popularization of electric vehicles (EV) making it the first "Basic Agreement on EV Popularization" signed between an electronics company and automobile company.
Both Bic Camera and MMC are certified "Eco-first Companies" from Japan's Ministry of Environment, and they will now work together to promote electric vehicles (EV), which will play an important role in making low-carbon society a reality.
According to the Agreement, both companies will collaborate to popularize EVs by displaying i-MiEV in Bic Camera's major retail stores, and holding test drive events. As its first step, Bic Camera's Yurakucho store in Tokyo will be displaying i-MiEV at its store front as of today.
Participating Stores: Ikebukuro Flagship Store, Yurakucho Store, Shinjuku East Exit Store, Razona Kawaguchi Store, consecutively.
Activities Summary:
# Introducing i-MiEV (product introduction)
# Holding events such as i-MiEV test drives
# Forwarding customers to MMC retailers through Bic Camera
Labels:
i-MiEV,
Japan,
Mitsubishi,
MMC
Subscribe to:
Posts (Atom)



























