Wednesday, July 5, 2023

Mitsubishi Motors: What's New for 2024 [USA]

 Mitsubishi Motors: What's New for 2024

July 05, 2023 — FRANKLIN, Tenn.


Every 2024 model-year Mitsubishi Motors vehicle will include two years of limited maintenance  

2024 Outlander and Outlander Plug-in Hybrid to offer Platinum Editions

Refreshed Outlander SEL Black Edition introduces blacked-out exterior and interior trim, including black dynamic shield, window trim, roof rails, and semi-aniline leather seating.

SEL Black Edition will be offered on Outlander Plug-in Hybrid for the first time

Honoring off-road heritage, MMNA debuts Trail Edition for Outlander Sport

Following a long-running commitment to deliver high quality, top value, leading-edge technology vehicles in the U.S., Mitsubishi Motors North America, Inc. (MMNA) today announced its 2024 model year lineup. In addition to a host of model updates and special editions, every 2024 Mitsubishi Motors vehicle sold in America will include two years of limited maintenance. Other changes include the addition of a Platinum Edition for Outlander and Outlander Plug-in Hybrid, enhancement of Outlander SEL Black Edition, and an all-new Trail Edition for the Outlander Sport. Outlander Plug-in Hybrid will also offer the SEL Black Edition trim for the first time.

TWO YEARS LIMITED MAINTENANCE INCLUDED

Building on Mitsubishi Motors' industry-leading warranty program – including a 10-year/100,000-mile powertrain warranty and five-year/60,000-mile limited warranty, all backed up by a five-year/unlimited-mile roadside assistance program – and the type of customer care that earned the brand the number-one ranking among mass-market brands in J.D. Power's 2023 Customer Service Index (CSI) study, MMNA is providing two years of limited maintenance on every 2024 Mitsubishi Motors vehicle sold in the United States. The two-year/30,000-mile maintenance program covers three oil and filter changes, three tire rotations, and one cabin air filter replacement.1

2024 OUTLANDER PLUG-IN HYBRID

As the world's first plug-in hybrid electric SUV, and the world's best-selling plug-in hybrid electric vehicle2, the 2024 Outlander Plug-in Hybrid boasts the same bold, award-winning styling, advanced vehicle architecture, and premium interior finishes of the internal combustion engine (ICE)-powered Outlander, which has set sales record after sales record, garnering praise from consumers and accolades and awards across the industry.

Designated a 2023 Top Safety Pick by the Insurance Institute for Highway Safety (IIHS) for vehicles built after May 2023, the new Outlander Plug-in Hybrid adds an award-winning mix of confident, quiet, eco-friendly motoring.  Featuring powerful front and rear motors and a 20-kWh drive battery, every 2024 Outlander Plug-in Hybrid features Mitsubishi Motors' Super-All Wheel Control2 twin-motor 4WD system. EPA-rated for 38 miles of all-electric driving range, the 2024 Outlander Plug-in Hybrid also boasts 420 miles of overall driving range, when combining electricity and gasoline.

For 2024, Outlander Plug-in Hybrid introduces an all-new Platinum Edition featuring a special Black Diamond paint with an Alloy Silver roof color combination. Full specifications and pricing for the 2024 Outlander Plug-in Hybrid Platinum Edition will be announced at a later time.

Outlander and Outlander Plug-in Hybrid will both continue to offer the popular Black Edition for 2024, available based on either the SE or SEL trim, with SEL Black Edition featuring all equipment offered with Outlander SE Black Edition and adding all-new black semi-aniline premium leather-appointed seating surfaces, a black dynamic shield, black chrome window trim, and black roof rails for the ultimate blacked-out Outlander.

2024 OUTLANDER

Building on the overwhelming success of Outlander since the launch of the new-generation model in 2021 as a 2022 model year, the 2024 Outlander looks to continue the model's award-winning ways and record-setting sales pace. In addition to ES, SE, SE and SEL Black Edition, RALLIART, and SEL trims, the Outlander family will expand to include a Platinum Edition boasting a special Black Diamond paint with Alloy Silver roof color combination, Light Grey interior, Satin hood emblem, silver gauge trim, and more.

Outlander will offer the same Black Edition updates as described in Outlander Plug-in Hybrid.

Having earned IIHS' Top Safety Pick+ designation upon its introduction in 2022, pricing for the three-row, seven-passenger 2024 Outlander will be released later this year.

2024 ECLIPSE CROSS

The 2024 Eclipse Cross retains its predecessor's chiseled front and rear design enhancements while adding a new hands-free electronic tailgate with kick-motion sensor as standard to Eclipse Cross SE and SEL. For 2024, Adaptive Cruise Control, a rear USB port, and a leather-wrapped steering wheel are now offered as standard equipment on SE, and Mitsubishi Connect with a two-year trial and FAST-Key entry system are now standard on LE. A Special Edition, featuring rugged off-road-inspired styling enhancements, will be announced later this year.

Every 2024 Eclipse Cross is outfitted with Mitsubishi Motors' signature motorsport-derived S-AWC all-wheel drive system as standard equipment, which helps to enhance driving confidence in various weather conditions and types of road surfaces.

2024 OUTLANDER SPORT

Long one of MMNA's best-selling models, the Outlander Sport combines an adventurous spirit with great value in an award-winning package. Like Eclipse Cross, every Outlander Sport is fully adventure-ready with Mitsubishi's All-Wheel Control (AWC) included as standard equipment4.

To honor Mitsubishi's off-road heritage, 2024 Outlander Sport will add a Trail Edition featuring black hood graphics, TRAIL front and rear effects, black side and fender moldings, black hood protector and tailgate trim, black inner door handle protectors, mud flaps, and all-weather floor mats as standard. For 2024, the GT trim will be rebadged as the SEL trim.

All 2024 Outlander Sport models feature All-Wheel Control as standard.

2024 MIRAGE and MIRAGE G4

As America's most fuel-efficient non-hybrid, gasoline-fueled vehicle5, Mirage offers surprising versatility, huge value, and one of the industry's best warranties, all in a compact package that cannot be matched. For 2024, LE trims of Mirage and Mirage G4 will feature a driver seat armrest, automatic headlights and rain-sensing wipers as standard equipment. Graphite Gray and Jet Black are added as two new colors, replacing Mercury Gray and Mystic Black.

Sunday, June 11, 2023

2024 Mitsubishi Colt [Europe]

 

Mitsubishi Colt Returns to Europe with a Stylish, Efficient Design

Mitsubishi Motors has announced the return of the Colt to the European market, with the seventh-generation model set to go on sale in October 2023. The new Colt is based on the Renault-Nissan-Mitsubishi Alliance CMF-B platform and is available with a choice of a 1.6-liter hybrid or 1.0-liter turbocharged petrol engine.

The Colt is a stylish and efficient five-door hatchback that is sure to appeal to buyers in Europe. It features a modern and dynamic design, with a bold front fascia and sleek LED headlights. The interior is also stylish and modern, with a high-quality cabin and a range of advanced infotainment and safety features.












The Colt is available with a choice of two powertrains. The 1.6-liter hybrid engine combines a gasoline engine with two electric motors and a multi-mode automatic transmission. The 1.0-liter turbocharged petrol engine is available with a choice of a 6-speed manual or 5-speed manual transmission.

The Colt comes with a range of advanced safety features, including autonomous emergency braking, lane departure warning, and blind spot monitoring. It also features a suite of driver assistance features, such as adaptive cruise control, lane keeping assist, and automatic parking.

The Colt is a stylish, efficient, and safe hatchback that is sure to appeal to buyers in Europe. It is a welcome addition to the Mitsubishi lineup and is sure to be a popular choice for drivers looking for a stylish and practical car.

Here are some of the key features of the new Mitsubishi Colt:

  • Stylish and modern design
  • High-quality cabin
  • Advanced infotainment and safety features
  • Choice of two powertrains: 1.6-liter hybrid or 1.0-liter turbocharged petrol engine
  • Range of advanced safety features
  • Suite of driver assistance features

If you are looking for a stylish, efficient, and safe hatchback, the new Mitsubishi Colt is a great option. It is sure to appeal to buyers in Europe and is a welcome addition to the Mitsubishi lineup.

Thursday, June 1, 2023

Mitsubishi Motors to Unveil an All-New Compact SUV in Indonesia in August - Equipped with a New Automotive Sound System as a Collaboration with Yamaha

Tokyo, May 31, 2023 Mitsubishi Motors will unveil a new compact SUV at the 30th GAIKINDO Indonesia International Auto Show in August. The new SUV is the first of a new line of Mitsubishi SUVs that will be introduced in the ASEAN market. It is designed to be stylish, robust, and practical, with a spacious cabin and easy handling. The SUV has also been tested and tuned for the road conditions in the ASEAN region, so it can handle rough surfaces and flooded roads with ease. 

Mitsubishi Motors and Yamaha Corporation have collaborated to create the Dynamic Sound Yamaha Premium, a new sound system for the all-new compact SUV. The system is designed to deliver a premium, immersive sound experience that makes driving even more enjoyable. The Dynamic Sound Yamaha Premium features a custom-tuned speaker system that is optimized for the acoustic characteristics of the all-new compact SUV. 

The system also includes a powerful amplifier that delivers clear, rich sound even at high volumes. Mitsubishi Motors and Yamaha Corporation are both committed to providing their customers with the best possible experience. The Dynamic Sound Yamaha Premium is a testament to their shared passion for craftsmanship and their commitment to innovation. The all-new compact SUV is equipped with a new sound system that delivers a premium, immersive sound experience. 

The system was tuned specifically for the acoustic characteristics of the cabin, ensuring that everyone on board can enjoy a clear, rich sound. Whether you're driving down the highway or cruising through town, the new sound system will make your drive more exciting, comfortable, and enjoyable. 

The show will be open to the public from August 11 to 20.

Saturday, September 24, 2022

2023 Mitsubishi Outlander [Europe Market]

 Mitsubishi Motors unveiled a new Mitsubishi ASX (RVR/Outlander Sport) for the European Market as a 2023 Model. It is a rebadged Renault Captur


-=Press Release=-

Tokyo, September 21, 2022 – Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) announced that Mitsubishi Motors Europe B.V., Mitsubishi Motors' subsidiary in Europe, premiered the new generation ASX for European market at an online event.

New ASX

ASX (RVR or Outlander Sport in some markets), a compact SUV, is one of Mitsubishi Motors' core models which was introduced to Europe in 2010. Based on the Renault-Nissan-Mitsubishi Alliance CMF-B platform, the new ASX is a compact SUV supplied by Renault and developed specifically for the European market. The model will be manufactured at Renault's Valladolid plant in Spain and will be in Mitsubishi Motors' showrooms in select European markets from March 2023.

The new ASX features a flowing silhouette from the front to the rear, and the character line which rises toward the rear combines with the floating roof to give the vehicle a dynamic styling that expresses its agile driving. An element of Mitsubishi Motors' Dynamic Shield design concept is added to the front face, with a robust grille staging the iconic three-diamond logo. Further, sleek body sides and wide shoulders emphasize the powerfulness of the vehicle as it firmly grips the ground.

The new generation ASX features a wide range of powertrain options to match today's varying needs in Europe. Topping the line-up will be the plug-in hybrid (PHEV) model with a 1.6-liter gasoline engine, two electric motors (an alternator-starter and a main motor), an automatic, multi-mode gearbox, and a 10.5 kWh battery. The full hybrid (HEV) model is comprised of a 1.6-liter gasoline engine with two electric motors, an automatic, multi-mode gearbox, and a 1.3 kWh battery. The mild hybrid model combines a 1.3-liter direct injection turbo with a 6-speed manual transmission or a 7-speed double-clutch automatic transmission (7DCT), and the entry model is available with a 1.0-liter turbocharged gasoline engine and a 6-speed manual transmission.

Inside, a spacious cargo area and sliding rear bench enhance convenience for users. A Smartphone-link Display Audio (SDA) is located at the center of the instrument panel, and the Multi-Sense system controlled via the SDA allows the driver to select the drive mode that best suits their preference. In addition, advanced driver assistance systems such as MI-PILOT single-lane driver assistance technology for highways, which integrates Adaptive Cruise Control (ACC) and Lane Centering Assist (LCA), are available to support safe driving.

 










Wednesday, September 8, 2021

All-New Outlander Earns Highest Safety Rating from IIHS in the US

Tokyo, September 08, 2021 All-New Outlander Earns Highest Safety Rating from IIHS in the US Download PDF[151KB] Tokyo, September 8, 2021 – Mitsubishi Motors Corporation (MMC) announced that the gasoline model of the all-new Outlander has earned the highest safety rating, TOP SAFETY PICK+ (TSP+)1, from the Insurance Institute for Highway Safety (IIHS)2 in the United States.

All-New Outlander The award applies to U.S. specification vehicles built after June 2021, after which the company made an adjustment to headlight aiming. The all-new Outlander was recognized for its high level of collision safety performance and preventive safety performance in the IIHS crash-worthiness evaluations, front crash prevention tests and headlight evaluation. Introduced in North America in April 2021, the all-new Outlander crossover SUV offers advanced driver assistance systems to increase driver convenience, confidence and safety. MI-PILOT Assist3, 4 integrates Adaptive Cruise Control (ACC) and Lane Keep Assist (LKA), and supports driving operation by maintaining following distance and keeping the vehicle near the center of the lane. Vehicles equipped with the navigation link system use the curve information on the map to automatically adjust the vehicle speed and reduce the burden on the driver. Depending on trim level, the all-new Outlander offers other preventive safety technologies4 such as Forward Collision Mitigation system (FCM), Predictive Forward Collision Warning (PFCW), Active Blind Spot Assist (ABSA), Lane Departure Warning (LDW) and Lane Departure Prevention (LDP). Mitsubishi Motors' RISE5 collision safety vehicle body and 11 airbags including front center airbag for the driver's seat and side airbags for the second-row seats also contribute to safe driving.
 

1. TSP+ designation is awarded for models with good ratings in all six IIHS crash-worthiness evaluations. Additionally, vehicles must be available with a front-crash prevention system that earns advanced or superior ratings in both the vehicle-to-vehicle and vehicle-to-pedestrian evaluations, and possess good or acceptable headlights across all trim levels. TSP+ awarded to the all-new Outlander applies to U.S. specification vehicles built after June 2021, after which the company made an adjustment to headlight aiming.
2. IIHS is an independent, non-profit organization that researches, performs evaluations and assesses safety ratings in crash testing of production vehicles.
3. MI-PILOT Assist in the U.S. and Canada.
4. Vehicle specifications may vary depending on model and/or market.
5. Reinforced Impact Safety Evolution

Tuesday, April 21, 2020

New Mitsubishi Mirage Facelift

[translated from Japanese press release]
Significantly improved compact car "Mirage"
Redesigned front and rear design, strengthened preventive safety equipment, corresponding to Support Car S Wide

April 16, 2020



Mitsubishi Motors Corporation (Headquarters: Minato-ku, Tokyo, Representative CEO: Takao Kato, Mitsubishi Motors) will redesign the front and rear of the compact car "Mirage" and strengthen preventive safety equipment. We will make major improvements and will start sales at affiliated companies nationwide from Thursday, April 16th. The manufacturer's suggested retail price is 1,432,200 to 1,569,700 yen (10% consumption tax included).

1. Features of change
(1) New front and rear design
Sharp and powerful design by adopting Mitsubishi's front design concept "Dynamic Shield", and LED rear combination lamp and vertical reflector on the rear create a wide and stable feeling.
(2) Strengthening preventive safety equipment
Collision avoidance system system [FCM * 1 In addition to enhancements, lane departure warning system [LDW * 2 ] an automatic high beam [AHB * 3 by adopting, Sapoka S Wide * 4 corresponds to

2. Major changes
(1) Exterior

    Mitsubishi's front design concept "Dynamic Shield" is adopted for the front face. Sharpness and strength have been enhanced by constructing the protective shape of the bumper that wraps from the body side toward the center and the front grill part with horizontal and vertical basic square lines. In addition, a fog lamp is placed on the bumper side to create a wide and stable front design.
    The headlights have a continuous design that spreads from the front grille to the left and right, and the LED daytime running lamp [DRL * 5 ] is adopted to improve daytime visibility (“G” grade). Standard equipment).
    The rear design uses a surface-emitting LED combination lamp that shines uniformly in an L shape and a vertical reflector located at the corner of the rear bumper to create a wide and stable feel.
    We adopted a sporty new design of 15-inch aluminum wheels.
    Two new body colors are available: white diamond (paid color * 6 ), which has both strong brilliance and shade, and sand yellow metallic (paid color * 7 ), which is popular with "eK Cloth", for a total of eight colors.


(2) Interior

    The power window switch panel and the newly designed meter panel have a sporty carbon tone to improve the texture. In addition, the armrests of the front door are made of a soft fabric to create a high quality feel.
    The seat fabric, which has a sporty geometric pattern and accent colors, is used to create an active and playful design. The seat color is sporty black for the "G" grade and light gray for a bright impression for the "M" grade.


(3) Functional equipment

    The collision damage reduction brake system [FCM] improves safety by adding a pedestrian detection function and expanding the operating speed for vehicles in front from approximately 5 to 30 km / h to approximately 5 to 80 km / h. It was
    Equipped with a lane departure warning system [LDW] that alerts you when you are about to deviate from the lane and an automatic high beam [AHB] that automatically switches between high beam and low beam to improve night visibility. Supporting safer and safer driving, it has also become a support car S-wide.
    The OFF position is abolished from the headlight switch to prevent forgetting to put on the headlight.
    By adopting a new raindrop-sensitive auto wiper that automatically switches the wiper operation speed according to the amount of rain, it contributes to safe driving on rainy days.
    The use of cruise control has improved convenience on highways (standard on "G" grade).


* 1 FCM: Forward Collision Mitigation system
* 2 LDW: Lane Departure Warning
* 3 AHB: Automatic High Beam
* 4 A support car (safety support car) is a vehicle equipped with advanced technology that supports safe driving. This is a new automobile safety concept recommended by the national government as part of measures to prevent traffic accidents and reduce damage by all drivers, including elderly drivers. It is classified into "Support Car" and "Support Car S (Basic, Basic +, Wide)" according to the installed functions.
* 5 DRL: Daytime Running Lamps
* 6 Paid color 55,000 yen (10% consumption tax included)
* 7 Paid color 33,000 yen (10% consumption tax included)

3. Manufacturer's suggested retail price
(10% consumption tax included, recycling fee, insurance fee, tax excluding consumption tax, expenses related to registration, etc. are not included)





Wednesday, March 27, 2019

Mitsubishi Triton Absolute [TH]

Mitsubishi Motors Goes "ABSOLUTELY Beyond Tough" with Iconic Special Show Model TRITON ABSOLUTE

Tokyo, March 26, 2019 – Mitsubishi Motors Corporation (MMC) today unveiled the TRITON ABSOLUTE, an iconic special show model of the acclaimed TRITON (L200 in Europe) that embodies the rugged, solid, and uncompromising nature of MMC's flagship pickup at the 40th Bangkok International Motor Show 2019*.

The TRITON ABSOLUTE expresses the concept "ABSOLUTELY Beyond Tough" through "Build-up Robustness" based on the "Truck Dynamism" illustrated by "More Solid and More Rugged" design and the TRITON's "Mechanical Durability".

The striking features of the TRITON ABSOLUTE will showcase the robustness of the pickup's frame, and convey the rugged design and uncompromising presence of the TRITON in every environment. This special model's protective body paneling, rugged style, and bold lighting systems take on the "ABSOLUTELY Beyond Tough" nature of the TRITON, which has been relayed across generations of the outstanding, rugged pickup.

MMC expects the bold and ambitious model to resonate strongly with pickup owners everywhere by embodying the proven mechanical durability and go-anywhere performance capabilities of the TRITON, which were further advanced with the launch of the 2019 model in Thailand last fall. The TRITON ABSOLUTE is also a key representation of MMC's "Drive your Ambition" brand tagline, expressing the 100-year DNA of the automobile manufacturing through tough design as well as the progressive values and exploration-minded ambitions of its drivers.

* Officially VIP day is on March 25th, press day is on March 26th, and it is open to the general public from March 27th to April 7th.
For more information, please see: https://bangkok-motorshow.com/









Tuesday, February 14, 2017

Eclipse Cross is Mitsubishi Motor's new SUV to be unveiled at Geneva

Mitsubishi Motors Names New Compact SUV: Eclipse Cross



Tokyo, February 14, 2017 – Mitsubishi Motors Corporation (MMC) today announced it has chosen the name Eclipse Cross for its new compact SUV model to be debuted at the 87th Geneva International Motor Show* to be held in Geneva, Switzerland March 7 through 19, 2017.

Eclipse derives its name from the MMC's popular specialty coupe model sold in the U.S. from 1989, while Cross is short for crossover.

Eclipse is a word used to describe an astronomical event. Marrying stylish coupe lines with the freedom of movement the SUV genre gives, the Eclipse Cross's beautiful, dynamic form serves to bring about the same sense of excitement and inspiration as the diamond ring seen immediately before and after a total solar eclipse does. The high-saturation red body color newly developed for the model is also reflected in the name to evoke the brilliance of the prominence seen during the total solar eclipse.





Sunday, July 26, 2015

End production in Mitsubishi Motors plant in the United States

End production in Mitsubishi Motors plant in the United States

Tokyo, July 27, 2015 – Mitsubishi Motors Corporation (MMC) announced today that Mitsubishi Motors North America, Inc., (MMNA) a wholly owned subsidiary of MMC in the United States, is preparing to end production of its sole production model "Outlander Sport" at its Normal plant at the end of November 2015 and its production will be consolidated in Okazaki plant in Japan, pending a final decision by the MMC Board of Directors on July 30.

MMNA will be making efforts to identify a buyer with the help from United Auto Workers (UAW).

Mitsubishi Motors' production in the United States started in 1988 as Diamond Star Motors (DSM, later re-named as MMNA) which was a joint venture company with Chrysler Corporation.
DSM has become a wholly owned subsidiary of MMC in 1991 after MMC bought all DSM shares owned by Chrysler Corporation.
In 2000 the production volume reached more than 222 thousand units, but after that the plant faced very steep reduction in production units due to, among others, the end of OEM supply for Chrysler Corporation and the economic crisis. In 2009, the production volume bottomed as low as 18.5 thousand units.

From 2012 and onward MMNA started production of Outlander Sport not only for North American market and but also for Russia, Middle East and Latin America markets, in order to secure production volume to gain production efficiency and improve utilization.

With the recovery of North American market, production volume increased to 70 thousand units in 2013, however, which is scale-wise low compared to other automobile assembly plants in North America. Then production order from Russia, which accounted for more than 30% of the total production volume, significantly dropped since the second half of 2014, due to Russian economic crisis, which caused the production volume of MMNA plant to be even lower.

Taking the aforementioned situation into account, MMC decided to end production at Normal plant and consolidate the production Okazaki plant in Japan and Outlander Sport will be exported from Okazaki to North American as from next model year.

As the US market is expected grow even more in the future, it will continue to be a very important market and Mitsubishi Motors will continue to make efforts to grow its brand value and increase its sales volume in the US market.

[Outline of MMNA]
1. Location: (Head Office) Cypress, California
(Plant) Bloomington-Normal, Illinois
2. Register Capital: 398,812 thousand US dollars
3. Shareholder: Mitsubishi Motors Corporation
4. Representative: Gayu Uesugi, Chairman of the Board and CEO
5. Number of Employees (June 2015): (Total) approximately 1,650 (Plant) approximately 1,250
6. History

  • Mitsubishi Motors Corporation (MMC) and Chrysler Corporation jointly established Diamond Star Motors (DSM, later re-named to MMNA) and started production there in 1988
  • In 1991 MMC bought all shares of DSM which are owned by Chrysler Corporation
  • Starting with "Eclipse" and later addin "Galant" "Spider" "Endeavor", between 1988 and 2012, MMNA produced the models marketed mainly in North America market for Mitsubishi brand, and also supplied vehicles to Chrysler Corporation under contracts until 2005.
  • Currently MMNA is producing "Outlander Sport" for global market.
  • Maximum production volume was 222 thousand units in 2000
  • Production volume in 2014 was 69 thousand units
  • Accumulated production volume is approximately 3,250 thousand units

Thursday, June 18, 2015

New Outlander PHEV Takes On Baja Portalegre 500 Challenge

New Outlander PHEV Takes On Baja Portalegre 500 Challenge

- Developing EV and 4WD technology in X-Country Rallies -

TOKYO, June 18, 2015 – Mitsubishi Motors Corporation (MMC) is to enter an Outlander PHEV, the only twin-motor 4WD in production today, in the Baja Portalegre 500 cross-country rally due to be held in the Portalegre municipality in the eastern part of Portugal October 22 through October 24 this year.

The race vehicle will be driven by Mr. Hiroshi Masuoka of MMC who won the Dakar Rally two years in succession in 2002 and 2003. Mr. Masuoka also will be playing a role as the team captain. The team competing in the Baja Portalegre challenge mainly is constructed and led by MMC personnel including the team manager and technical director Mr. Yasuo Tanaka, Expert from EV Component Research Department, Development Engineering Office and engineering supports by four engineers from his department.

Friday, January 2, 2015

New L200 Challenger Has Stunning Looks And Best Ever Value For Money [UK]

CIRENCESTER – Mitsubishi Motors in the UK is pleased to announce the new L200 Challenger - the best value for money pick-up ever from Mitsubishi Motors in the UK.


The Mitsubishi L200 pioneered the pick-up segment with its refined engine and high levels of safety, comfort and equipment. The company continues to innovate in the pick-up market by adding the L200 Challenger to its already robust, versatile and appealing range.

The L200 range comes with the longest warranty of any pick-up truck in the UK – five years or 125,000 miles. It is also available with a three-year fixed price service plan at £600 and a range of finance options, including Contract Hire.

Mitsubishi Motors in the UK has sold over 130,000 L200 pick-up’s since the launch in 1987 and continue to be a strong contender accounting for 20% of the overall pick up market.



The new addition priced from £16,499 is fully loaded with value adding specification. L200 Challenger goes on sale from 1st January 2015.

    175 bhp engine
    Super Select 4WD system
    M-ASTC
    17” alloy wheels
    Cruise control
    Climate control air conditioning
    Automatic rain and dusk sensors
    Privacy glass
    Bluetooth
    Leather steering wheel and gear shift knob
    Optional leather seats
    Long load bed
    Available in all colours in the existing range;

The new L200 Challenger comes with renowned Mitsubishi reliability as standard. But for even greater piece of mind all it comes with the Mitsubishi Assistance Package (MAP) which includes 24/7 UK home and roadside breakdown assistance, and European roadside assistance in over 30 European countries.

Monday, September 29, 2014

Outlander PHEV Completes Australasian Safari 2014

Outlander PHEV Completes Australasian Safari 2014
Plug-in hybrid SUV proves again its durability in another grueling off-road race

Tokyo, September 29, 2014 - With technical support from Mitsubishi Motors Corporation (MMC), Team Mitsubishi Ralliart Australia*1 (TMR Australia) entered a plug-in hybrid Outlander PHEV in the Australasian*2 Safari 2014 cross-country rally, which took place in Western Australia from September 19-27. The TMR Australia rally car crossed the finish line after completing the 3,529 km grueling course in a total time of 57 hours 49 minutes 14 seconds to finish in 19th place overall while also winning its class. The Outlander PHEV encountered two accidents, once on Leg 4 (September 24) and one on Leg 6 (September 26) which dropped its ranking but this performance proved Outlander PHEV's outstanding all-terrain performance in Western Australia's deserts thanks to its Twin Motor 4WD powertrain and its Super All-Wheel Control integrated vehicle dynamics control system, and that MMC's own Plug-in Hybrid EV System is more than capable of withstanding the punishing road conditions encountered during the rally.




1: Mitsubishi Ralliart Australia is a private team based in Australia.
2: "Australasian" refers to a geographical region which includes Australia, New Zealand, Papua New Guinea and neighboring islands in the Pacific Ocean.

·  Rally car outline
Competing in the A1.6 Class for production hybrid vehicles, the Outlander PHEV rally car was built to meet FIA specification with only minor modifications made for durability and safety. These included a roll cage and different fuel tank to meet safety regulations as well as the use of competition suspension, tires, brake pads and an underbody skid plate. It used the same plug-in hybrid EV system and S-AWC integrated vehicle dynamics control system as the production model.





·  Summary of results
The Outlander PHEV, which has only been on sale in Australia since April this year, moved off the Ceremony Start ramp on the first day of the Safari, Friday September 19, attracting great interest as the only plug-in hybrid vehicle in the rally. In the Prologue the next day, it finished an impressive 15th out of the 26 vehicles competing in the Autos class. When the Safari proper got under way the next day on September 21, Outlander PHEV showed its paces as, with assistance from its Twin Motor 4WD system, it successfully navigated unmade road surfaces, having stored extra electricity using the system's energy regenerative function on even surfaces. Outlander PHEV finished 17th overall in Leg 1 on September 21 which featured high-speed sections, very rough and bumpy surfaces, and desert-like sandy sections. In Leg 2 on September 22, it finished 16th overall and in Leg 3 the following day it moved up to 13th overall bravely managing to minimize the time lost after suffering three punctured tires. However, disaster struck in Leg 4 on September 24 when Outlander PHEV smashed its steering gear box as it went over a large bump during the special stage in the second half of Leg 4 on September 24. This caused the team to withdraw from Leg 5 the following day and after receiving a penalty time of 16 hours 50 minutes, Outlander PHEV dropped to 17th place overall. In Leg 6 on September 26 Outlander PHEV suffered another setback as it suffered severe damage to its left side suspension while trying to overtake slower competitors, forcing it to temporarily stop for repairs. A penalty of 16 hours 42 minutes was assessed, dropping Outlander PHEV to 20th place, however Outlander PHEV swiftly completed Leg 7, the final leg with the second best time for the segment, finishing the event in 19th position overall.

·  A word from Yoshihiko Ototake, Technical Director
We proved just how reliable and durable the Mitsubishi Plug-in Hybrid EV System is in the Asia Cross Country Rally over the last two years but in order to gather more data in a variety of environments we decided to provide support for the Team Mitsubishi Ralliart entry in the Australasian Safari this year. The Australasian Safari presents an extremely demanding road environment with very long stages which are mostly over tough gravel surfaces as well as over craggy terrain and deep sand, surfaces which we were not able to experience in the Asia Cross Country Rally and which were more extreme that we had imagined. Outlander PHEV smashed its steering gear box on Leg 4 and left side suspension on Leg 6 but it rejoined the rally and managed to cross the finishing line without further trouble. In doing so it successfully demonstrated the high reliability and durability of the Mitsubishi Plug-in Hybrid EV System which delivered trouble-free performance. I'm also very satisfied that it proved the capabilities of the Twin Motor 4WD and S-AWC systems which helped it traverse desert-like sandy terrain where many four-wheel drive pickups and SUVs were getting bogged down and stuck. I am looking forward to utilizing the many kinds of data we gathered in the course of the Safari in our future electric vehicle development.