An unprecedented television agreement, announced today by ISC Ltd., the global media and commercial rights holders for the FIA World Rally Championship (WRC), has reinforced ESPN STAR Sports as the 'home of motorsport' in Asia for thousands of passionate WRC fans across the region.
With a four-season commitment to WRC, up to and including 2008/09, fans of the sport will be able to enjoy more action, news, thrills and spills than ever before. ESPN STAR Sports will deliver extensive WRC coverage featuring the most spectacular footage and arguably the world¹s greatest drivers.
From 2007, viewers of ESPN STAR Sports will also be able to watch the Rally Magazine show, featuring highlights of the best footage from the world of rallying including national and regional championships, such as the FIA Asia Pacific Rally Championship. Broadcasting daily news and highlights from each of the 16 rounds of the WRC, ESPN STAR Sports will also deliver the best action from the two support series¹, the Junior and Production car World Rally Championships, as well as mid- and end of season reviews.
All WRC programming will be aired on the network¹s STAR Sports channel which is broadcast to over 63 million homes across Asia.
Jamie Davis, Managing Director of ESPN STAR Sports, said of the agreement: "Our successful acquisition of the FIA World Rally Championship sees us continue our winning streak of securing top flight motorsports programming to satisfy the growing passion for the sport across Asia. Together with Formula One, A1 as well as MotoGP, there is no sports broadcaster in the region that delivers as much motorsport coverage as we do."
Simon Long, ISC Managing Director added: "Asia is the fastest growing region in the world for WRC. We are very excited to be entering into this pivotal agreement with ESPN STAR Sports which will allow more fans than ever to watch the adrenaline-fuelled action of WRC."
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