Mitsubishi Motors Announces Realignment Of Field Operations
May 16, 2008 -- CYPRESS, Calif. --
Mitsubishi Motors North America (MMNA) has announced a plan to realign its US field operations into Eastern and Western zones, with a separate office dedicated to field operations in the State of California.
MMNA President & CEO Hiroshi Harunari said the improvements will strengthen sales operations and make the company's infrastructure more efficient in adjusting to dynamic market conditions.
"These actions will enhance our ability to support our dealers, while providing us with a more efficient organization," said Harunari. "We are confident that these improvements will place Mitsubishi Motors in a stronger position to address the market changes expected to continue well into the future."
MMNA's current structure involves four regional offices. The new Eastern Zone will be headquartered in the company's current Northeast Region office in Bridgeport, New Jersey. The Western Zone will be headquartered in the current Central Region office in Irving, Texas. California dealers will be serviced by a special task force due to the unique market conditions specific to the state.
The current Southeast Region office in Orlando, Florida and the Western Region office in Cypress, California will be closed. The District Managers operating out of these regions will now report to either the Eastern or Western Zone or the California office.
"Make no mistake. These improvements are a further demonstration of Mitsubishi Motors' commitment to the North American market," said Harunari. "We will be enhancing levels of service to dealers and focusing on building a strong network within the state of California."
He added that dealer contact personnel have been maintained and the company's aggregate ratio of field managers to dealers will be enhanced. Additional resources have been placed in the new zone locations to enhance communication and ensure that corporate programs are clearly identified to dealers and fully utilized. The company will also be increasing the amount of mobile and web based training offered in all districts.
May 16, 2008 -- CYPRESS, Calif. --
Mitsubishi Motors North America (MMNA) has announced a plan to realign its US field operations into Eastern and Western zones, with a separate office dedicated to field operations in the State of California.
MMNA President & CEO Hiroshi Harunari said the improvements will strengthen sales operations and make the company's infrastructure more efficient in adjusting to dynamic market conditions.
"These actions will enhance our ability to support our dealers, while providing us with a more efficient organization," said Harunari. "We are confident that these improvements will place Mitsubishi Motors in a stronger position to address the market changes expected to continue well into the future."
MMNA's current structure involves four regional offices. The new Eastern Zone will be headquartered in the company's current Northeast Region office in Bridgeport, New Jersey. The Western Zone will be headquartered in the current Central Region office in Irving, Texas. California dealers will be serviced by a special task force due to the unique market conditions specific to the state.
The current Southeast Region office in Orlando, Florida and the Western Region office in Cypress, California will be closed. The District Managers operating out of these regions will now report to either the Eastern or Western Zone or the California office.
"Make no mistake. These improvements are a further demonstration of Mitsubishi Motors' commitment to the North American market," said Harunari. "We will be enhancing levels of service to dealers and focusing on building a strong network within the state of California."
He added that dealer contact personnel have been maintained and the company's aggregate ratio of field managers to dealers will be enhanced. Additional resources have been placed in the new zone locations to enhance communication and ensure that corporate programs are clearly identified to dealers and fully utilized. The company will also be increasing the amount of mobile and web based training offered in all districts.
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