Friday, March 7, 2008

World championships support Make Cars Green campaign

Competitors from the major FIA world championships are showing their support for the FIA’s Make Cars Green campaign throughout this season.

Drivers from the FIA World Rally Championship participated in a group photo to endorse the campaign during the recent Rally Mexico. A similar group photo for the FIA Formula One World Championship will take place at the first Grand Prix of the season in Australia.

The World Touring Car Championship also supported the campaign from the first round of its series. During the event, in Curitiba, Brazil, and for the rest of the season, the campaign’s logo can be seen prominently displayed on every car in the field. Further Make Cars Green events in conjunction with these championships are planned for later in the year.

Max Mosley, FIA President, said:

“It is immensely satisfying that so many competitors in world motor sport are championing the FIA’s campaign to make motoring more sustainable in the future. This support will be a major benefit to our mission to encourage ecologically sound mobility worldwide.”

Sebastien Loeb, four-time World Rally champion, said:

“It is nice to see that the FIA World Rally Championship is aiming to support FIA's Make Cars Green campaign. I also feel very proud driving for Citroën, a leading brand in Europe regarding CO2 emissions as a result of its more environmentally friendly policy. I have the feeling that we can all work together to reduce the impact of motoring on the environment.”

Jacques Behar, Chairman & CEO of KSO, promoter of the FIA World Touring Car Championship, said:

“The WTCC is honoured to support the FIA's Make Cars Green campaign. Because of the obvious relationship between the touring cars and their road-going equivalents, we strongly believe that the WTCC has a key role to play in raising public awareness of these environmental initiatives.”

Make Cars Green is an international campaign, aimed at reducing the impact of motoring on the environment. This can be achieved in a number of ways, such as through the promotion of more environmentally friendly and fuel efficient driver behaviour; the introduction of new technologies to help motorists monitor their environmental impact; the improvement of tyre design to help save energy; and by encouraging the global use of unleaded and sulphur free fuels.

As part of the campaign, the FIA has launched a public policy Declaration which calls on the United Nations to adopt the first ever worldwide target for CO2 emissions in passenger cars. Make Cars Green also outlines how policy makers, industry and consumers can all play a constructive role in the development of a more ecologically sustainable means of personal mobility in the future.

http://www.makecarsgreen.com

No comments: